Wednesday, 11 January 2017

Sainsbury's halts sales slide over festive period | Tesla hire accelerates self-driving cars | Ocado seeks media agency

Campaign Breakfast Briefing

Campaign Breakfast Briefing
January 11, 2017

Latest

Sainsbury's halts sales slide over festive period
Sainsbury's halts sales slide over festive period

Matthew Chapman

Sainsbury's ended a run of falling sales during the festive trading period as the grocer's Christmas ad campaign raised over £500,000 for the Great Ormond Street Hospital.

Tesla hires top Apple engineer to accelerate future of self-driving cars
Tesla hires top Apple engineer to accelerate future of self-driving cars

Matthew Chapman

Tesla Motors has hired top Apple engineer Chris Lattner in order to head up its Autopilot self-driving software development.

Ocado seeks media agency ahead of first TV campaign
Ocado seeks media agency ahead of first TV campaign

Gideon Spanier

Ocado is on the hunt for a media agency as the online retailer prepares for its first TV advertising campaign.

Former IAB boss Guy Phillipson joins iCrossing as first UK chairman
Former IAB boss Guy Phillipson joins iCrossing as first UK chairman

Matthew Chapman

Ex-Internet Advertising Bureau chief executive Guy Phillipson is joining Hearst-owned digital marketing agency iCrossing as its UK chairman.

Campaign Underground reveals first speakers for debut event
Campaign Underground reveals first speakers for debut event

Simon Gwynn

Tickets are now available to book for the first instalment of Campaign Underground, our brand new series of events designed to provoke fresh thinking by bringing together unexpected voices in unusual places.

Hyundai launches UK's first entirely online car-buying platform
Hyundai launches UK's first entirely online car-buying platform

Simon Gwynn

Hyundai UK has launched what it says is the first platform that allows consumers to purchase a car entirely online.

Odeon hires former Costa top marketer as UK MD
Odeon hires former Costa top marketer as UK MD

Simon Gwynn

Odeon Cinemas Group has appointed Carol Welch, former global chief marketing office of Costa, as managing director for Odeon UK & Ireland.

Publishers can legally track ad-blocking users under EU rules
Publishers can legally track ad-blocking users under EU rules

Omar Oakes

Online publishers will be allowed to legally withhold access to users who use ad-blocking software, under new measures proposed by the European Commission.

If you treasure talent, you can have fun at speed
Promoted
If you treasure talent, you can have fun at speed

Paul Manuel, Dept

Dept, an international network of digital agencies, believes that nurturing the brightest talents in their various digital niches will enable it to lead the way with future innovations

How a pivotal naval battle can lead to victory for brands
Promoted
How a pivotal naval battle can lead to victory for brands

Getmemedia

Medway Council is marking the 350th anniversary of one of England's greatest naval disasters - and there are rich pickings for potential sponsors...

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