Ocado seeks media agency ahead of first TV campaign | TV advertising to remain resilient despite online streaming

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Campaign 18:05 January 11, 2017

The five things you need to know today Most read Ocado seeks media agency ahead of first TV campaign Gideon Spanier Ocado is on the hunt for a media agency as the online retailer prepares for its first TV advertising campaign. Tech Tesla hires top Apple engineer to accelerate future of self-driving cars Matthew Chapman Tesla Motors has hired top Apple engineer Chris Lattner in order to head up its Autopilot self-driving software development. Advertising TV advertising to remain resilient despite online streaming, Deloitte predicts Gideon Spanier TV advertising will defy the doom-mongers in both the US and UK in 2017 despite the rise of online and on-demand viewing, according to an annual forecast by Deloitte. Marketing Roger Federer tops most marketable athletes list as Rory McIlroy claims sixth spot Matthew Chapman Rory McIlroy, Andy Murray and Gareth Bale were the only British sports stars to make it onto the list of the world's 30 most marketable athletes. Media James Wildman named Hearst UK CEO with acquisitions 'on the front burner' Gideon Spanier James Wildman has been named chief executive and president of Hearst Magazines UK with a remit to expand the business through acquisitions. Also in the news Movers and shakers: Viacom, Exterion, John Lewis, Whitbread and more Campaign's round-up of the hires, departures and promotions across the industry. Campaign Underground reveals first speakers for debut event Tickets are now available to book for the first instalment of Campaign Underground, our brand new series of events designed to provoke fresh thinking by bringing together unexpected voices in unusual places. Sainsbury's halts sales slide over festive period Sainsbury's ended a run of falling sales during the festive trading period as the grocer's Christmas ad campaign raised over £500,000 for the Great Ormond Street Hospital. Promoted When conflict is a good idea Gijsbregt Vijn and Rogier Heijning, Lemon Scented Tea Amsterdam-based creative agency Lemon Scented Tea specialises in storytelling and uses the idea of conflict associated with a brand to engage audiences and stir their emotions Promoted 'Millennials are not entitled. They are dedicated, hard-working and political. They will save us' Jenny Bullis Antje Derks Jenny Bullis, Essence EMEA CEO, tells Verica Djurdjevic what it's really like working client side, why the young will save us and why you should, as a woman, never wear brown... Campaign Jobs PPC Account Executive £25k Dot-Gap, London (Central) Artworker (annual reports) contract hr rate £25-£30 Corporate Communications Recruitment, London (Greater) Account Director £60,000 - £65,000 Maglabs, West Drayton, London (Greater) Business Development Director- 360 Advertising Solutions £50000 - £80000 per annum + bonus, negotiable Ultimate Asset, London Content Marketing Manager - content marketing agency £30-40k plus benefits The Jefferson Group, London (Central), London (Greater) Strategy Director - Global Brand & Design Agency £70,000 - £80,000 + bens Ann Sharman Recruitment, London (Central), London (Greater) Account Director Competitive Scorch London, London Senior Planner Competitive Scorch London, London Sales Executive - Horticulture Week Jobs Dependent on Experience + Commission Haymarket Media Group, Twickenham, London (Greater) Sales Executive - Third Sector Recruitment Dependent on Experience + Commission Haymarket Media Group, Twickenham, London (Greater)

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