Monday, 30 January 2017

Benett leaves Havas | Virgin Trains to hire new agency | Maurice Lévy on his future

 

Campaign: Agencies

Campaign: Agencies
January 30, 2017

LATEST

Andrew Benett leaves Havas as global creative chief
Andrew Benett leaves Havas as global creative chief

Omar Oakes

Andrew Benett, the global chief executive of Havas Creative Group, is leaving the business.

Virgin Trains to appoint Anomaly to UK creative account
Virgin Trains to appoint Anomaly to UK creative account

Kate Magee

Virgin Trains is set to appoint Anomaly to be its UK creative agency following a four-way pitch.

Maurice Lévy: I'll be no backseat driver
Maurice Lévy: I'll be no backseat driver

John Tylee

Maurice Lévy speaks to Campaign to reflect on his career following confirmation that Arthur Sadoun will replace him as Publicis Groupe chairman and chief executive.

Beautiful weirdos wanted: how diversity will solve your creativity problem
Beautiful weirdos wanted: how diversity will solve your creativity problem

Chris Bovill and John Allison

Advertising is suffering from a creativity problem. And hiring people who don't look, sound or think like you is the cure, Chris Bovill and John Allison write.

CHI poaches TBWA creatives
CHI poaches TBWA creatives

Maisie McCabe

CHI & Partners has hired the TBWA\London creatives Ben Fallows and Matt Deacon, the duo behind much of the shop's Lidl work.

Ogilvy to discard all sub-brands in move toward centralized structure
Ogilvy to discard all sub-brands in move toward centralized structure

I-Hsien Sherwood and Steve Barrett

CEO John Seifert says US will immediately adopt a single P&L, with other countries to follow

Dove mocks Trump's #AlternativeFacts with a print ad full of lies
Dove mocks Trump's #AlternativeFacts with a print ad full of lies

Douglas Quenqua

"New Dove antiperspirant will boost your wifi signal," and other outrageous falsehoods appear in UK papers, courtesy of Ogilvy.

Advertising should be about creating everyday magic
Advertising should be about creating everyday magic

Ryan Newey

What better job is there than creating little moments of wonder that stop people in their tracks, even if it's just for a brief moment?

Private view: Start with something never seen before (with Andy Fowler and Mike Nicholson)
Private view: Start with something never seen before (with Andy Fowler and Mike Nicholson)

Andy Fowler and Mike Nicholson

Brothers and Sisters' Andy Fowler and Brave's Mike Nicholson review ads from Bupa, Kellogg's Corn Flakes, Specsavers, Tesco and Maltesers.

Jicwebs certifies first two firms against ad fraud
Jicwebs certifies first two firms against ad fraud

Emily Tan

Jicwebs, an independent body comprised of several advertising trade bodies, has certified Affectv and RadiumOne following an independent audit by ABC.

Watch: Inside Cadbury's Creme Egg London Eye pop-up lodge
Watch: Inside Cadbury's Creme Egg London Eye pop-up lodge

Georgina Brazier

Cadbury has opened its Creme Egg Hunter's Lodge at the London Eye, as an extension of its #CremeEggHuntingSeason campaign.

Review recap: Max Factor, UKTV, Ferrero Rocher
Review recap: Max Factor, UKTV, Ferrero Rocher

Staff

Campaign's weekly roundup of account reviews across advertising, media and digital.

Smile, you're on camera
Promoted
Smile, you're on camera

Eleanor Thornton-Firkin, Ipsos Connect UK

We already know the mood people are in affects their spending, but facial coding technology is pushing emotion-led marketing to a much higher level

The Work

BBC Education
BBC Education "Every element of wonder" by Y&R London

The BBC is highlighting its educational content with a rendition of Tom Lehrer's periodic table song, The Elements, which replaces the elements with BBC titles and is sung by actress Olivia Colman.

Trending

Arthur Sadoun succeeds Maurice Lévy as Publicis Groupe Chairman and CEO
Arthur Sadoun succeeds Maurice Lévy as Publicis Groupe Chairman and CEO

I-Hsien Sherwood

Lévy will step aside to become chairman of the supervisory board as of June 2017

Twitter reveals insights from the best social campaigns of 2016
Twitter reveals insights from the best social campaigns of 2016

Eimear Lambe

2016 was a transformative year for Twitter, with no shortage of interesting moments that broke and took shape there.

Tips from the top with Peter Souter
Promoted
Tips from the top with Peter Souter

Eleanor Hawkins

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

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