Tuesday, 17 January 2017

Sainsbury's marketing director Sarah Warby to leave | Gillian Anderson joins campaign for mental health cure

Campaign 18:05

Campaign 18:05
January 17, 2017
The five things you need to know today

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Sainsbury's marketing director Sarah Warby to leave
Sainsbury's marketing director Sarah Warby to leave

Kate Magee

Sainsbury's marketing director Sarah Warby is leaving after five years leading the supermarket's marketing function.

Tech
Mobile must finally come first in 2017
Mobile must finally come first in 2017

James Hilton

With mobile spend now topping desktop and consumers devoting ever-more time to their handset, agencies and brands need to start putting mobile top of mind.

Advertising
Gillian Anderson and Nicola Adams join to push for mental health cure
Gillian Anderson and Nicola Adams join to push for mental health cure

Maisie McCabe

MQ, the mental health research charity, has launched a star-studded campaign featuring actor Gillian Anderson and boxer Nicola Adams to encourage people to give a **** about mental health.

Marketing
EasyJet restructures marketing team
EasyJet restructures marketing team

Emily Tan

Budget airline easyJet has moved two of its marketing heads into new roles to better structure its business around customer experience and digital innovation.

Media
Daily Mail pulls out of joint newspaper ad sales initiative Project Rio
Daily Mail pulls out of joint newspaper ad sales initiative Project Rio

Gideon Spanier

The Daily Mail has pulled out of an industry-wide plan to pool newspaper ad sales, dealing a major blow to the initiative.

 

Also in the news
Sorrell: Davos 'bubble' failed to predict Trump victory

The world's business elite failed to predict Donald Trump's US election victory because they are in a Davos "bubble", Sir Martin Sorell said this morning.

Instagram Stories launches live video in the UK

UK-based Instagram brands and users will get to live-broadcast their doings within the platform's Stories sandbox.

How adland can crack gender equality in 2017

The ad industry is now collectively striving for gender equality, but we all have so much more to do to achieve it.

'Millennials are not entitled. They are dedicated, hard-working and political. They will save us' Jenny Bullis
Promoted
'Millennials are not entitled. They are dedicated, hard-working and political. They will save us' Jenny Bullis

Antje Derks

Jenny Bullis, Essence EMEA CEO, tells Verica Djurdjevic what it's really like working client side, why the young will save us and why you should, as a woman, never wear brown...

Great job interview but no cigar!
Promoted
Great job interview but no cigar!

Tom Howe

Didn't get the job? Here's how to stay positive and move on from the post-interview blues, according to Tom Howe, managing partner, The Jefferson Group

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