Latest news | |  | | | | | Conservative ministers may revive the Home Office's controversial "go home or face arrest" ad-van campaign even though the Advertising Standards Authority ruled against it. | | |  | | | | | Ballantine's has unveiled brand positioning aimed at associating the Scotch whisky brand with authenticity, self-belief and conviction. | | |  | | | | | Counting down the 10 most-recalled ads, in association with TNS and Ebiquity. | | |  | | | | | Thinkbox is live streaming its event, 'TV on a Shoestring 2013: big results from small budgets', from 9.30am this morning (17 October), featuring presentations from Karmarama's David Buonaguidi and Channel 4's Matt Salmon. Watch it here. | | |  | | | | | LG has today unveiled its new flagship handset, the G2, supported by a multi-million pound launch campaign, called "Learning from you". | | |  | | | | | McCann London's chief strategy officer, Zaid Al-Zaidy, has been promoted to chief executive after just five months at the agency. | | | | Opinion | |  | | | | | The view from the top of the age range is, amazingly, of some sort of "life after advertising". Among many other things that I enjoyed in my agency days was poking my nose into other people's business. This you can carry on doing under the cover of b... | | |  | | | | | In my last few months of university, alongside the essays on Eliot and Joyce, the Red Bull consumption and the tears at dawn as deadlines grew closer, my class and I began to accept that the period of time after leaving uni would be very shit and ver... | | | | From the blogs  | | | | | | | | | | |  | |
More... | |  | | | | | Recognising that consumer participation is vital for social media campaigns, smart brands are using a basic set of "intrinsic motivations" in order to drive long-term customer loyalty. | | |  | | | | | As social media are increasingly being used to drive audiences to buy products and services, brands are able to evaluate their return on investment using five simple tests. | | |  | | | | | Can you really control what a search engine listing says about a brand? More than you might imagine, as shown by Tesco's handling of the horsemeat crisis, but planning must be in place. | | | | | | | Latest jobs | | | Digital Growth Hacker | | Recruiter GoodEgg Digital | | Salary £40k + Significant Bonus & Benefits | | Location Central London | | | | | CRM Manager | | Recruiter GoodEgg Digital | | Salary Circa £55k pro rata | | Location Central London | | | Creative Director | | Recruiter AF Selection | | Salary £35,000+Benefits+ Bonus | | Location Birmingham | | |  | | 
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