Wednesday 16 October 2013

Marketing Daily - What BlackBerry's open letter reveals about its brand crisis. Plus Calvin Klein, Nike and Flora

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Marketing Daily Bulletin
 
Marketing Daily Bulletin , 16th October 2013
What BlackBerry's open letter reveals about its brand crisis
What BlackBerry's open letter reveals about its brand crisis
 
Tesco vows to support dog charity after puppy image backlash
Tesco vows to support dog charity after puppy image backlash
 
Calvin Klein escapes ad ban after 'underweight' model complaint
Calvin Klein escapes ad ban after 'underweight' model complaint
 
Nike unveils 'smarter, more seamless' Nike+ FuelBand SE
Nike unveils 'smarter, more seamless' Nike+ FuelBand SE
 
Sir Martin Sorrell: the rise of Amazon keeps marketers awake at night
Sir Martin Sorrell: the rise of Amazon keeps marketers awake at night
 
Confused.com 'oral sex' ad escapes ban despite 137 complaints
Confused.com 'oral sex' ad escapes ban despite 137 complaints
 
Viral review: Coffee shop prankvert gives caffeine lovers a wake-up call
Viral review: Coffee shop prankvert gives caffeine lovers a wake-up call
 
Flora Pro-Activ ads banned for unjustified claims
Flora Pro-Activ ads banned for unjustified claims
 
 
 
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Sky signs up for new Nielsen multiplatform ad measurement tool
Sky signs up for new Nielsen multiplatform ad measurement tool
 
Female marketers less likely to reach top positions than their male counterparts
Female marketers less likely to reach top positions than their male counterparts
 
The quickest way to melt chocolate is not with kittens
The quickest way to melt chocolate is not with kittens
 
Ryanair #TellMOL campaign asks for customer service ideas
Ryanair  #TellMOL campaign asks for customer service ideas
 
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