|  | | Latest News | | | | |  | | Karmarama has picked up the creative account for Grolsch, the lager brand distributed by Molson Coors in the UK, as it switches to a digital and social strategy. | | | | | |  | | Trinity Mirror is to continue its #Madeuthink brand campaign for the Mirror with a TV ad to promote the publisher's free Penguin books offer. | | | | | |  | | Chris Whitson is to leave VCCP me, the direct marketing agency he co-founded, as it enters the final stage of its merger with Tree, and the VCCP Partnership takes full ownership of the business. | | | | | |  | | Moneysupermarket.com, the price comparison website, is in the early stages of discussing a CRM brief with agencies. | | | | | |  | | MGM, the Hollywood studio, has shot to the top of the most-shared ad chart this week with an online video promoting its remake of the 1976 film, 'Carrie', starring Chloe Grace Moretz. | | | | | |  | | Partners Andrews Aldridge has hired Natalie Winford, the creative services director at DLKW Lowe, as its new operations director. | | | | | |  | | Mother has hired Matt Groves, Saatchi & Saatchi's director of integration, as its first operations director. | | | | | |  | | Droga5 has been named agency of record for the Man City-backed New York City Football Club (NYCFC), the area's first Major League Soccer team, which is due to kick off its first season in the US top league in 2015. | | | | | |  | | Publicis London has promoted Sophie Payne and Trent Patterson, its deputy heads of account management, to the roles of new business director and head of account management respectively. | | | | | | |
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