|  | | Latest News | | | | |  | | Bacardi has called a creative pitch for its Eristoff vodka brand, as it looks to expand its appeal in the UK. | | | | | |  | | IPG Mediabrands' Initiative has been awarded the £15 million media planning and buying business for Travelodge, the agency's biggest account win in a decade. | | | | | |  | | Merlin Entertainments, the theme park business, has appointed TBWA\Manchester to an ongoing contract worth £11.2m annually after a competitive pitch. | | | | | |  | | SapientNitro has appointed Trefor Thomas, the co-founder and executive creative director of integrated agency Brand Advocate, as a creative director. | | | | | |  | | A TV ad for the Red Tractor farming scheme, featuring pig farmer and presenter Jimmy Doherty, has avoided a ban after being challenged by viewers, including the charity Compassion in World Farming. | | | | | |  | | Beiersdorf, the owner of skincare brand Nivea, has hired AKQA as its digital agency of record across Northern Europe. | | | | | |  | | ESTV's London Live, Evgeny Lebedev's local TV station, continues to prepare for its Spring launch with the appointment of technology specialist Engine6 to develop its online delivery platform. | | | | | |  | | The advertising and marketing communities are coming together on Monday 4 November for a remembrance service for Nick Milligan, the former managing director of Sky Media. | | | | | |  | | St Luke's has hired Rose Van Orden, a senior planner for radio and music at the BBC, as planning director with responsibility for strategy for clients including Very.co.uk. | | | | Promoted | | | | |  | | Thirty-eight rising media stars were selected to attend Channel 4's annual Plannertarium, in association with Campaign: a day and night of learning, workshops and some serious fun. | | | ________ | | | | | |
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