Breaking news from Brand Republic - Google+, WHSmith, Johnnie Walker, Marketing Society awards, Sainsbury's

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Google+ users could appear in ads unless they opt-out by Loulla-Mae Eleftheriou-Smith 14 October 2013, 09:22AM Google+ users can now be used in or alongside product ads, in a move similar to Facebook's recent changes, but with a vital opt-out option. WHSmith apologises over 'unacceptable' pornographic eBooks by Alex Brownsell 14 October 2013, 09:30AM WHSmith has apologised after being attacked for selling dozens of pornographic eBooks on its website. Johnnie Walker returns to TV after 50-year hiatus by Gemma Charles 14 October 2013, 09:00AM Diageo's Johnnie Walker is embarking on its first UK TV campaign for 50 years, as part of the brand's plan to revive the flagging whisky category by attracting a new generation of younger consumers. Mars Chocolate UK boss Fiona Dawson to head Marketing Society awards judging by Magda Ibrahim 14 October 2013, 08:00AM Fiona Dawson, the president of Mars Chocolate UK, has been appointed chair of judges for the Marketing Society Awards for Excellence 2014. Sainsbury's announces first 'dark store' opening in London by Alex Brownsell 14 October 2013, 09:00AM Sainsbury's is to follow Waitrose and Tesco with the launch of its first "dark store", dedicated to fulfilling online grocery orders. The Mushroom Bureau hires Kindred ahead of £2.4m push by Nick Renaud-Komiya 10 October 2013, 01:02PM The Mushroom Bureau, the organisation tasked with promoting fresh cultivated mushrooms in the UK and Ireland, has appointed Kindred to handle its £2.4 million consumer communications programme. Also in the news Air New Zealand takes old school approach to safety with Golden Girls actress by Magda Ibrahim, 14 October 2013, 12:01AM September Newspaper ABCs: Guardian and Observer outperform falling market by Arif Durrani, 11 October 2013, 04:00PM Nymphomaniac film campaign shows Hollywood stars' orgasm faces by Magda Ibrahim, 14 October 2013, 12:01AM Snoop Lion gets baking in new ad for Nestle Hot Pockets by Magda Ibrahim, 11 October 2013, 12:23PM Ryanair's O'Leary u-turns on 'I'm our marketing director' stance by Loulla-Mae Eleftheriou-Smith, 11 October 2013, 10:45AM Shazam gears up for UK launch of retail offering trialled by Gap by Matthew Chapman, 11 October 2013, 11:31AM Opinion A view from the top by Cheryl Giovannoni 10 October 2013, 08:00AM I'm just past the magic 100 days into my new job, and each one still threatens to leave me either frustrated with how little I've managed to achieve or pleased that I am perhaps, possibly, starting to make an impact. A view from the bottom by Linzi Brechin 10 October 2013, 08:00AM As I sit here, surrounded by baubles, Christmas trees and Santa hats for the Christmas issue I am working on, I reflect on how lucky I am not to have a desk-based job for five days a week. From the blogs Three and a half happy bunnies Steve Henry 14 October 2013, 7:58AM Win Win Win Situation: Facebook's new mobile app ad revamp to drive revenue while benefiting brands and consumers alike Angus Wood 11 October 2013, 3:17PM Will Facebook always be number one? Neil Kleiner 11 October 2013, 11:47AM More... Make your advertising budget work harder using media barter by Getmemedia 14 October 2013, 09:30AM Media barter may have its roots in ancient civilization but it is very much a 21st century business, allowing brand advertisers and media owners to get the media they want without having to pay 100% in cash. Traditional and new media can be happy bedfellows by Ed Cyster, 4mediarelations 14 October 2013, 09:00AM Harnessing the power of new PR channels, without disregarding traditional media muscle, brings campaigns to life and boosts audience engagement to offer the complete package. Comms directors: the new corporate linchpins by Claire Murphy 09 October 2013, 09:00AM Online activism and a need to squeeze more impact from budgets mean comms directors are spending more time advising colleagues in other departments. Claire Murphy reports on the results of the eighth annual PRWeek/Brands2Life Comms Directors Survey. Latest jobs Search Executive and Search Manager Recruiter air recruitment Salary £20K-£28K dependent on experience, plus benefits. 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