Digital AM - Blockbuster, Sainsbury's, Colgate, Lastminute.com, Paddy Power

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Blockbuster returns to administration as digital revival fails by Alex Brownsell 30 October 2013, 10:47AM Blockbuster is set to enter administration for the second time in a year, after the latest owner admitted it had been unable to turn the struggling DVD and video games rental business around. Sainsbury's canvasses Twitter as it takes Tesco dispute to court by Matthew Chapman 30 October 2013, 09:05AM Sainsbury's is taking its price comparison dispute with Tesco to court and is canvassing the public's views about the conflict on Twitter using the hashtag #valueofvalues. Colgate #brushswap debacle banned by ad watchdog for misleading claims by Loulla-Mae Eleftheriou-Smith 30 October 2013, 08:40AM Colgate's #brushswap promotion, which had to be scrapped after the brand couldn't keep up with consumer demand, has been banned by the ad watchdog for making misleading claims. Lastminute.com awards PR work to GolinHarris to "tap into news agenda" by John Owens 30 October 2013, 10:54AM Lastminute.com has handed its UK consumer PR work to GolinHarris after a pitch in a bid to feed off topical stories and emphasise "the roots of the business". Are Paddy Power's high-profile stunts going down well with punters on social media? by Staff 30 October 2013, 08:00AM Paddy Power's heady mix of subversion, mischief and sports chat is proving popular with the social-media crowd. Promotion: 6 Steps to Social Media Customer Services Success Brands can no longer ignore the need to offer customer service in social spaces. Download this report for free and learn how to strategically evolve your social customer service initiative.   Download the report here.   Also in the news Virgin America singing safety with #VXsafetydance video by Alex Brownsell 30 October 2013, 10:45AM No one listens to the safely announcements on planes any more, right? Well, Virgin America is attempting to regain flyers' attention with an all-singing, all-dancing safety video. Audi's Hugh Fletcher sets out the key attributes of the digital marketer of the future by Hugh Fletcher 30 October 2013, 08:25AM As digital marketers, we're used to questions about the future of digital marketing. But the question that is often avoided is: "Where does the shifting digital world leave the digital marketer of the future?" Google rewards Glass users and expands Explorer programme by Loulla-Mae Eleftheriou-Smith 29 October 2013, 11:44AM Google has shared plans to reward its Google Glass users with an opportunity to swap their existing glasses for a new pair, while expanding people's access to the product through an invite-a-friend system. From the blogs Future-proofing digital design in a multi-platform world Tom Dawborn 30 October 2013, 11:04AM Buffer hacked, but company communicates to save embarrassment Charlotte Henry 29 October 2013, 1:33PM Infographic: 69% of Londoners use their iPhones on the toilet Susan Billinge 29 October 2013, 1:32PM Reflections on IAB Engage Amit Kotecha 29 October 2013, 11:50AM Who cares wins: the growing benefits of social responsibility David Howard 29 October 2013, 10:50AM Latest jobs Front End Developer Recruiter ao.com Salary up to £35k + Benefits Location Horwich, Bolton BL6 6QQ Lead Customer Proposition Manager - In Life - Loyalty Recruiter Three Salary £Competitive + car allowance + 20% bonus + benefits Location Maidenhead Senior Digital Producer Recruiter Daniel Marks London Salary £52-60K + Benefits. Location London Lead Customer Proposition Manager - In Life Recruiter Three Salary £Competitive + car allowance + 20% bonus + benefits Location Maidenhead Head of Base Marketing (In life) Recruiter Three Salary £Competitive + car allowance + 20% bonus + benefits Location Maidenhead CRM Manager Recruiter GoodEgg Digital Salary Circa £55k pro rata Location Central London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders