Digital AM - Nike, Sky, BlackBerry, Confused.com, Ryanair

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Nike unveils 'smarter, more seamless' Nike+ FuelBand SE by Alex Brownsell 16 October 2013, 11:00AM Nike has rolled out the second generation of its Nike+ FuelBand, featuring enhanced real-time measurement capabilities and social sharing tools, as it looks to capitalise on the growing popularity of wearable technology. Sky signs up for new Nielsen multiplatform ad measurement tool by Maisie McCabe 16 October 2013, 11:08AM Nielsen has formally launched its multiplatform ad measurement service in the UK, which allows brands such as BSkyB to measure the combined audience of TV and online campaigns. What BlackBerry's open letter reveals about its brand crisis by Nick Parker 16 October 2013, 11:15AM When the chips are down big brands turn to long-form writing, says Nick Parker, managing partner of The Writer. Confused.com 'oral sex' ad escapes ban despite 137 complaints by Loulla-Mae Eleftheriou-Smith 16 October 2013, 09:08AM Confused.com has escaped an ad ban for its risky creative of a couple being caught unawares in a parked car, despite 137 complaints. Viral review: Coffee shop prankvert gives caffeine lovers a wake-up call by Unruly 16 October 2013, 08:00AM Social video experts Unruly evaluate the latest viral campaign from MGM/Sony. Promotion: 6 Steps to Social Media Customer Services Success Brands can no longer ignore the need to offer customer service in social spaces. Download this report for free and learn how to strategically evolve your social customer service initiative.   Download the report here.   Also in the news Ryanair #TellMOL campaign asks for customer service ideas by Alex Brownsell 15 October 2013, 12:00PM Ryanair has rolled out a social-media campaign that asks consumers for ideas about how it can improve its customer service. Stop talking about data and start talking about insight by Jamie Bell 15 October 2013, 11:00AM It's time we stopped talking about data and started focusing on the insights it can deliver, writes Jamie Bell, creative partner, VCCP me A third read tablet magazines 'cover to cover' by Louise Ridley 15 October 2013, 10:25AM Almost one third of consumers read tablet editions of magazines "cover to cover" and few jump around apps using interactive tools, according to research from Hearst Magazines UK released to Media Week today. Burberry boss Angela Ahrendts to leave for Apple by Loulla-Mae Eleftheriou-Smith 15 October 2013, 09:19AM Angela Ahrendts, chief executive of luxury brand Burberry, is leaving the FTSE 100 company after a decade to become Apple's vice president of retail and online stores. From the blogs Introducing Twitter's scheduled tweets Emma Gannon 16 October 2013, 8:25AM Local partnerships are key to commercial success in territories outside of the home market Ardi Kolah 16 October 2013, 6:20AM Spreading 'musthaveitis' in kids' media Alex Brooks 15 October 2013, 2:00PM Trust and transparency: tackling fake reviews head-on Peter Mühlmann 15 October 2013, 11:36AM Christmas is coming: how online retailers can prepare Mark King 15 October 2013, 11:15AM Latest jobs Front End Developer Recruiter ao.com Salary up to £35k + Benefits Location Horwich, Bolton BL6 6QQ CRM Manager Recruiter GoodEgg Digital Salary Circa £55k pro rata Location Central London CRM Manager Recruiter Spotlight Recruitment Salary £27000 - £32000 per annum Location West End Senior Digital Producer Recruiter Daniel Marks London Salary £52-60K + Benefits. Location London Digital Account Director Recruiter GoodEgg Digital Salary £50-60k + Bonus and Great Benefits Location Central London Senior Insight Analyst Recruiter Premier Consultants Salary c. £60,000 plus benefits Location West End, Central London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. How To Get Rid of Stage Fright Before Your Next Presentation (Expert Reports) During a presentation, your confidence influences how receptive your aud... Glued To The Screen: Successful And Engaging Webinars (Expert Reports) Wondering whether people really pay attention during your webinars? Well... Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... How To Turn One Idea Into Multiple Marketing Opportunities (Expert Reports) Modern internet marketing is about consistently delivering value, growin... Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders