Thursday 31 October 2013

The Wall - How to survive the apocalypse

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Digital PM The Wall
How to survive the apocalypse
31 October 2013, 11:11AM

zeno r25 robot artificial intelligenceWith it being Halloween we thought it would be a good opportunity to give you some handy, new age tips on how to survive a zombie apocalypse, should the event occur. We do know one thing from watching The Walking Dead: there are always rules to survival so here are some of our top 50.

The six 'hot seat' factors of a #SocialMediaCrisis
31 October 2013, 10:58AM

Screen Shot 2013-10-31 at 11.03.54The first time your team experiences a social media crisis can be traumatic. Bombarded with complaints, campaigning and sarcasm from all corners of the social web, teams can find their nerves shredded - crisis preparation a distant memory.

Vampires are over and witches on the rise, says visual trends report
31 October 2013, 10:36AM

witchWitches are winning the battle against Vampires in the Visual Trends Report from iStock by Getty Images, drawn up to help designers and marketers tap into the latest trends.

The trend for Vampires, backed by the popularity of the ‘Twilight’ film franchise and the ‘True Blood’ and ‘Vampire Diaries’ TV shows, is expected to wane as a new era of witchery dawns.

Funeral selfies - has social media finally destroyed itself?
31 October 2013, 10:30AM

Screen Shot 2013-10-31 at 10.29.16There are some occasions that are enhanced by social media – parties, concerts…things you want to remember and share. Other occasions should never, ever, been mixed with social media. Like funerals.

Viral Highlights: Halloween advertising #wins and #fails
31 October 2013, 10:25AM

Top Viral Ad Campaigns:

With every national holiday comes a barrage of themed ads from marketers hoping to leverage the celebrations to raise the profile of their brand and Halloween is no exception.

The impact of the cloud on the future of payments
30 October 2013, 2:15PM

paypal logo 2013Cloud based payments will most certainly have an impact on the way in which consumers make payments in the near future. The key drivers for pushing payments into the cloud is most certainly time to market, security and consumer adoption.

What brand managers should know about engaging with fashion bloggers
30 October 2013, 2:05PM

ClarksWe recently held an event for fashion brands and bloggers to discuss current trends in the industry, and how we as a network can better connect these two groups. From this event, it became clear that the way brands and bloggers are working together is changing fast. As such, we are launching a dedicated programme to explore and push the boundaries of these mutually beneficial connections, ensuring that our brands are continually innovating in this sector. This piece highlights some of the most important points that came out of our event.

Future-proofing digital design in a multi-platform world
30 October 2013, 11:04AM

multiscreen tablet second screen convergenceOne of the most challenging aspects of digital design over recent years has been catering to the ever-changing platforms on which content is delivered, and how users interact with them. Just five years ago, the idea of reading a magazine over a portable device was unheard of. Nowadays, it's expected, so is a necessity.

Buffer hacked, but company communicates to save embarrassment
29 October 2013, 1:33PM

Screen Shot 2013-10-29 at 12.55.53Buffer is a social media scheduling tool used by thousands of individuals, digital marketers and online brands. It describes itself as “a better way to share on social media, for free”, and it says that it “shares your content at the best possible times throughout the day so that your followers and fans see your updates more often.”

Infographic: 69% of Londoners use their iPhones on the toilet
29 October 2013, 1:32PM

iphone 5c 2013Where does the UK public use their iPhones? You may not want to know the answer. According to research by OnePoll and Arena Media 69% of Londoners use their iPhone on the toilet. With the most popular iPhone activity being SMS (96.2%), it may be something you choose to forget next time you hear the beep.


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