Wednesday, 9 October 2013

Breaking news from Brand Republic - Santander, EU cigarette crackdown, Google, Heinz, Wonga

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Latest news

Carat retains £27m Santander UK media business
Carat retains £27m Santander UK media business
by Maisie McCabe
08 October 2013, 05:25PM
Santander UK has kept its £27 million media planning and buying account with Carat, after winning a final shoot out against MediaCom.
EU bans flavoured cigarettes in crackdown on 'gimmicky' tobacco products
EU bans flavoured cigarettes in crackdown on 'gimmicky' tobacco products
by Matthew Chapman
09 October 2013, 09:11AM
The European Parliament has passed a draft law to make tobacco products less attractive to young people and which will introduce a health warning that covers 65% of the surface of packs, as well as pave the way for a blanket ban on menthol cigarettes...
Google Street View to map 100 heritage sites in India
Google Street View to map 100 heritage sites in India
by Loulla-Mae Eleftheriou-Smith
09 October 2013, 08:34AM
Google's Street View team has soared or, to put it more laterally, trekked around the globe, since developing the technology to go off road last year, and now it's going to India.
Top 10 ads of the week: Jessica Ennis-Hill takes first place for Santander
Top 10 ads of the week: Jessica Ennis-Hill takes first place for Santander
by Staff
09 October 2013, 08:00AM
Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.
Barb appoints Nigel Sharrocks as new chairman
Barb appoints Nigel Sharrocks as new chairman
by Arif Durrani
09 October 2013, 08:30AM
The Broadcasters' Audience Research Board (Barb) has appointed Nigel Sharrocks as non-executive chairman, succeeding Nigel Walmsley who is stepping down after 11 years.
Home Office 'go home' ad banned
Home Office 'go home' ad banned
by Maisie McCabe
09 October 2013, 12:01AM
The Home Office's "go home or face arrest" billboard has been banned after the ad watchdog upheld complaints that it was misleading.
Heinz and Reckitt Benckiser replace Captcha words with interactive games
Heinz and Reckitt Benckiser replace Captcha words with interactive games
by Magda Ibrahim
09 October 2013, 08:55AM
Heinz and Reckitt Benckiser are replacing traditional 'Captcha' authentication boxes with interactive games created by Future Ad Labs.

Also in the news

Wonga radio ad banned for trivialising high interest loans
by Magda Ibrahim, 09 October 2013, 08:00AM
FMCG giants must ape tech firms, says Mondelez's Bonin Bough
by Gemma Charles, 09 October 2013, 09:00AM
American Express partners with TripAdvisor
by Maisie McCabe, 08 October 2013, 08:00PM
Experiential prank gives Carrie film viral edge
by Magda Ibrahim, 08 October 2013, 03:15PM
Fourth plinth digital exhibition allows shortlisted statues to 'live forever'
by Matthew Chapman, 08 October 2013, 12:19PM

Opinion

Wearable tech brands forge a valuable league of their own
Wearable tech brands forge a valuable league of their own
by Graham Hales
08 October 2013, 02:49PM
We've witnessed technology go from big and cumbersome to neat and portable. Now things have got so small, we're able to wear our technology, providing unique opportunities and challenges for the brands clamouring for attention in that space.
TV is booming again, but everything has changed
TV is booming again, but everything has changed
by Danny Rogers
03 October 2013, 08:30AM
We heard a surprising edict from a client marketer this week: "We will now have an 'always on' strategy - we will always be on TV. As we become a digital business, being on TV is increasingly important."

From the blogs

The Wall blog

My top ten virals of 2013 (so far)
Sam Barnett
09 October 2013, 8:44AM
Just because you know where I am, doesn't mean I'm listening.
Chris Arnold
09 October 2013, 1:13AM
Are brands playing the part?
Jeremy Garner
08 October 2013, 3:55PM

More...
Private Hear: October 2013
Private Hear: October 2013
by Staff
03 October 2013, 08:00AM
Featuring work from Moneysupermarket.com, Prostate Cancer UK, Road Safety Scotland, YouView, Blair & Sheridan.
Print and digital advertising opportunities with Nasa
Print and digital advertising opportunities with Nasa
by Getmemedia
30 September 2013, 09:55AM
Nasa (National Advertising Sales Agency) is the newly combined sales teams of Mirror group, Amra, Amra Direct and Digital.
Are brands guilty of pursuing an outdated model of engagement with agencies?
Are brands guilty of pursuing an outdated model of engagement with agencies?
by
30 September 2013, 07:42AM
British Airways is reviewing its longstanding global agency relationships in light of changes in the marketplace.
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