Monday, 7 October 2013

Campaign Daily Fix - Coral launches campaign, ZenithOptimedia eyes FMCG growth, Hegarty on headphones, NBA launches first international ad push

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Latest News

Coral launches campaign starring Joe Calzaghe's dad
by Maisie McCabe,
07 October 2013, 09:09AM
Coral launches campaign starring Joe Calzaghe's dad
Coral, the bookmaker, has launched a campaign starring Enzo Calzaghe, the boxing trainer and cornerman and father of Joe, the retired champion boxer.
Brave and Billington Cartmell hire Hellberg as ECD
by Louise Ridley,
07 October 2013, 08:00AM
Brave and Billington Cartmell hire Hellberg as ECD
Bo Hellberg, the executive creative director at Paris-based agency Megalo & Company, has been appointed executive creative director of Brave and its sister agency Billington Cartmell.
Sir John Hegarty on headphones
07 October 2013, 12:21PM
Sir John Hegarty on headphones
Sir John Hegarty has revealed that seeing creatives wearing headphones makes him "really pissed off".
ZenithOptimedia eyes FMCG growth with specialist division
by Louise Ridley,
07 October 2013, 11:38AM
ZenithOptimedia eyes FMCG growth with specialist division
ZenithOptimedia has launched FMCG Republic to boost the agency's positioning in the competitive FMCG sector.
NBA launches first international ad push
by Maisie McCabe,
07 October 2013, 12:35PM
NBA launches first international ad push
The National Basketball Association (NBA) has launched its first ever ad campaign targeting international fans.
Tryzens in £6m management buyout
by Maisie McCabe,
07 October 2013, 11:21AM
Tryzens in £6m management buyout
Tryzens, the ecommerce agency of the Jaywing group, has become an independent business after its management completed a buyout in a £6 million deal.
Promoted
Facebook Connected Campaign of the month: Sky Share
by Staff,
27 September 2013, 09:00AM
Facebook Connected Campaign of the month: Sky Share
The broadcaster promoted its shows by harnessing the power of friends through dedicated targeting via Facebook.

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Latest Work

The Sun "The Sun, and then some"
07 October 2013, 10:10AM
The Sun
The Sun has released a new campaign pushing the newspaper s digital entertainment bundle, Sun+. Grey London, which is part of Team News (WPP s group dedicated to serving The Sun s parent company, News UK), created the TV spot. The ad shows various mo...
Geox "7 day rain test" by SMFB
04 October 2013, 11:35AM
Geox
Geox, the Italian footwear brand, has unveiled a campaign to promote its Amphibox waterproofing technology. The ad was created by the Norwegian agency SMFB Norway. It follows a man living under a rain cloud for seven days to test the shoes in a wet u...
Freeview "tadpoles" by Leo Burnett
04 October 2013, 11:21AM
Freeview
Freeview is launching its latest ad during The X Factor tomorrow night (5 October) . The spot, which was created by Leo Burnett and is set to You Really Got Me by The Kinks , shows a cloud of tadpoles swimming in perfect unison to the amazement...

Also in the News

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Email as a broadcast channel
by Dela Quist, 07 October 2013, 10:30AM
Daily Mail's Miliband coverage deemed "own goal" for press
by John Owens, 04 October 2013, 12:00PM
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