Media AM - Carat, the Americanisation of British TV, Vice Media, PHD, media awards

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04th September 2014

Carat set to snatch £140m Government media buying business from M4C Dentsu Aegis Network's Carat has snatched the Government's £140 million media buying business from Martin Sorrell's dedicated agency, M4C, pending any official objections. Are US media giants a threat to UK television? With Liberty Global circling ITV, UK television is facing a US takeover. David Benady considers the consequences. Vice Media valued at $2.5bn after second investment Vice Media has landed a second $250 million (£152.0 million) investment to fuel its global expansion. PHD hires MG OMD's Florence as planning head PHD has appointed Michael Florence, the creative director at Manning Gottlieb OMD, as its head of planning, replacing David Wilding. Pitches: when should agencies walk? To pitch or not to pitch? That's the question that perpetually gets agencies hot and bothered. Now, two further issues have reignited the debate about whether they should think less about the thrill of the chase and more about throwing down their cards and leaving the table. You won't win awards or beat Romans by relying solely on the aesthetics Carat tops client dream pitchlist Carat has topped a survey as the media agency that clients would most like on their pitchlist. Amazon to sponsor Downton Abbey Amazon has selected Lucky Generals and Joint to work on its pan-European advertising account as it is revealed as the new sponsor of ITV's Downton Abbey. Latest blogs It is still possible to breathe life into London Live London Live has had a difficult launch, but the local TV station could yet find the formula for success, says Dino Myers-Lamptey, head of strategy at the7stars. What have you missed this summer? It feels like people have switched off more than ever this summer, so here's your brief digest on what you might have missed. Ahead of magazine circulation reports on 'ABC Day', PPA's Papworth takes stock It is only "ABC Day" to those in the media business. For readers it's just another great day to interact with their favourite brands, says James Papworth, marketing director of PPA. Why IPC Media joined the CMA The mighty and venerable consumer magazine publisher IPC Media, 150 years old and with 60-plus brands in its stable, is the latest new type of member at the Content Marketing Association, so why the shift? Why Yahoo is challenging on-demand TV firms Netflix, Amazon and Hulu Carat's Matthew Eagle outlines why Yahoo is moving into online video and the opportunities this space offers advertisers. Senior Marketing Director - 9-12 month FTC , Comedy Central £competitive, Camden, London (Greater) Advertising Sales Executive - International B2B sales environment , Bowhead Media Up to £32k OTE (retainer plus commission), with generous bonus payment for over-performance, homeworking Business Development Manager , Credit Today Paying between 35k-40k basic with realistic OTE of 60k, Offices are in a listed building just a short walk from the iconic Borough Market and The Shard Business Development Executive: News4Media , News4Media Limited £25k Basic PLUS Uncapped Commission (OTE £50k), SE1 8XD, London (Greater) Business Development Manager: Beauty4Media & Homes4Media , News4Media Limited £35k Basic PLUS Uncapped Comission (OTE £60k), London (Greater)

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