Amazon to buy Whole Foods for $13.7bn | Dormieux named UK CEO of MEC-Maxus merged agency

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Campaign 18:05 June 16, 2017

The five things you need to know today Most read Dormieux named UK CEO of MEC-Maxus merged agency Omar Oakes MEC UK chief Jason Dormieux will take charge of the combined MEC and Maxus agency in the UK when it launches in January. Tech Amazon to buy Whole Foods for $13.7bn Gurjit Degun Amazon is to acquire Whole Foods Market, the upmarket supermarket chain, in a deal worth $13.7bn. Advertising Diversity drives creativity: the most inspiring campaigns from the past year We asked a selection of Campaign's global editors to pick the most inspiring diverse and creative campaigns they have seen over the past 12 months. The work they chose provides a compelling case as to why diversity continues to be the advertising industry's greatest opportunity. Marketing Tommy Hilfiger's chief brand officer on using digital to embrace the fast-fashion trend Emily Tan As modern living has sped up and consumers expect instant gratification from their favoured brands, the fashion world has had to evolve. Media News Corp complains to Europe about Google after WSJ suffers plunge in news referrals Gideon Spanier News Corp has made a complaint about Google to the European Commission after the Wall Street Journal saw a plunge in referrals by the search engine's news service. Also in the news Campaign and GoDaddy reveal winners of Cannes Lions competition to #CampaignforEquality The winners of the GoDaddy Scholarship for Women in Technology, in association with Campaign, have been revealed. 5 ways to improve programmatic OOH As automated systems continue to be talked about and developed within OOH, there are five key pillars around which we need to deliver improvements. Wins this week: Sky Bet, American Express, Emirates Campaign's round-up of account moves across advertising and media. Promoted What's the team behind Guinness's "Sapeurs" ad raving about now? Suzanne Bidlake In the first in our 2017 series sparking fresh ideas in digital out-of-home: AMV BBDO's Nadja Lossgott and Nicholas Hulley Promoted Quality v ROI: the social media marketer's greatest challenge Campaign Insight and Socialbakers Join us @ 11am on 28 June as we dig deeper into the importance of content quality, the relationship between quality and ROI, and how brands can reach, resonate and return Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Fundraising and Commercial Press Officer £30,316 (includes LWA) ZSL - London Zoo, NW1 - London Zoo Head of Strategy Up to £130,000 Mellor Partnership, London (Central), London (Greater) Strategy Director £80 – 85k + bens Direct Recruitment, London (Greater) Head of Brand Communications Circa £52,000 to £57,674 pa University of Hertfordshire, Hertfordshire Digital Marketing Manager - Paid Media Competitive Salary + benefits eFinancialCareers Ltd, London Senior Brand Manager Competitive Financial Times, London Digital Senior Research Executive £35,000 - £39,000 LadbrokesCoral PLC, Stratford, London (with regular travel to Gibraltar) Insight Team Manager £55000 per annum Stopgap, Cardiff Client Development Director £80-£100K +share scheme + exec package YOU Search & Select, London (Central), London (Greater) Sales Executive £25k, OTE of £35K, uncapped bonus potential, good benefits, and 25 days holiday a year. Open Door Media Publishing Ltd, London (Central), London (Greater)

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