Saturday edition: Marketing Leader of the Year | Uber launches TV campaign | Behind Google & Boiler Room's VR techno experience

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Campaign: Brands June 17, 2017

Brand news and analysis, powered by Marketing Just Eat's Dawe is named Marketing Leader of the Year Gemma Charles Barnaby Dawe, global chief marketing officer at Just Eat, has been named The Marketing Society Marketing Leader of the Year for 2017. Uber tells story of 'endless possibilities' in debut UK TV ad Omar Oakes Uber's first TV ad in the UK hopes to represent the "endless possibilities" of using the taxi-hailing app in debut work by Bartle Bogle Hegarty London. 'Spandau or Speedcore?' asks Virgin Trains in debut work by Anomaly Omar Oakes Virgin Trains boldly presents itself as akin to a relaxing Spandau Ballet track compared to stressful rival transport modes in Anomaly's debut work for the brand. Haymarket evolves flagship Campaign brand to meet needs of new breed of creative marketers Staff Haymarket Media Group, the international specialist media and events company, has today announced that its iconic media and marketing magazine brand, Campaign, is to change its print frequency from weekly to monthly, ahead of the unveiling of a brand new print concept for the title, set to launch in September 2017. How Google and Boiler Room used VR to transport people to a Berlin techno club Brittaney Kiefer The virtual reality space lacked relevant content for youth culture, so Google teamed up with Boiler Room to create a mobile VR experience immersing people in one of the world's most famous music scenes. Campaign and GoDaddy reveal winners of Cannes Lions competition to #CampaignforEquality Nicola Kemp The winners of the GoDaddy Scholarship for Women in Technology, in association with Campaign, have been revealed. Sky Media named headline partner of Marketing New Thinking Awards 2017 as deadline extends to 22 June Staff Campaign is proud to reveal Sky Media as headline partner of the Marketing New Thinking Awards for the third year running. Brownlee brothers face off in Aldi summer campaign Omar Oakes British triathlete champions Alistair and Jonny Brownlee try to get one up on each other in Aldi's new summer campaign to promote its competitive pricing. Samsung ad achieves the impossible with a bit of perseverance Kari Freeburn Samsung has delivered an audacious, well-crafted story following an exceptionally challenging year. Brexit still useful tool to know consumers Gurjit Degun How consumers feel about Brexit is still a useful measure for marketers, but last week's general election shows that Britain is continuing to change. Top 25 UK marketing and advertising influencers on social media Paul Greenwood These are the most influential people on Twitter in the UK's marketing and advertising industry, according to We Are Social. Uber CEO Kalanick takes leave of absence Omar Oakes Uber chief executive Travis Kalanick is taking a leave of absence following a scathing report on the company's workplace culture. Caffè Nero's top marketer on letting the brand speak for itself Simon Gwynn Caffè Nero has just launched its first customer app, upgraded its product range and moved into FMCG coffee sales, via Ocado - but it's not about to bite off more than it can chew, says head of marketing Marcus Denison-Smith. Promoted How to really make your brand relevant to the disruptive landscape... go on, we dare you Mark Bell, chief experience officer, Dare Disruption is all around us. The inaugural Campaign Creative Tech Awards, sponsored by Dare, recognises brands who collaborate, create and think faster than everybody else Promoted There is life beyond 30 Turner Who has 30 seconds? Not today's consumers. Here's how to get them to engage... Subscribe now - Limited Cannes offer If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Subscribe now for 12 weeks from just £12. Closing 26th June 2017 Subscribe now Campaign Jobs Fundraising and Commercial Press Officer £30,316 (includes LWA) ZSL - London Zoo, NW1 - London Zoo Senior Account Manager - Creative Agency £34k - £37k Spectrum 360 Recruitment, London, Central, Soho Head of Strategy Up to £130,000 Mellor Partnership, London (Central), London (Greater) Account Director - Content Marketing £50k-£60k Talent Creative & Media, London (Central), London (Greater) Insight Team Manager £55000 per annum Stopgap, Cardiff Integrated Producer Competitive Package + Benefits Momentum ABM, London (Central), London (Greater) Strategic Communications Adviser (Grade 7) £52,969 - £62,239 Home Office, London, 2 Marsham Street Senior Campaign Managers/Campaigns Officer £42,709 - £48,984/£36,592 - £42,995 Home Office, London Market Performance Analyst Competitive Package + Benefits Hiscox, London (Central), London (Greater) Marketing Executive £38,000 Unum, Dorking, Surrey

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