Peugeot-Citroen owner picks media agency | What we learned about Publicis' plans for Marcel and awards

 

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Campaign: Agencies June 27, 2017

MediaCom scoops €875m media account for Peugeot-Citroen owner PSA Group Gideon Spanier MediaCom has won the estimated €875m ($982m) global media account for PSA Group, the maker of Peugeot and Citroen. Five things we learnt about Publicis Groupe's plans for Marcel, awards and its employees Emily Tan Publicis Groupe's chief executive Arthur Sadoun invited his global employees to ask him questions about Marcel the AI platform over Twitter yesterday. Here are a few things we've learnt. Maurice Lévy: I was expecting much more controversy over awards pullout Maisie McCabe Maurice Lévy, the chairman of Publicis Groupe's supervisory board and former chief executive of the French ad giant, has said he was surprised the group's shock move to pull out of creative awards did not cause more controversy. Sainsbury's poised to award £115m media account to PHD in stunning U-turn Gideon Spanier Sainsbury's is poised to award its £115m media account to PHD in a stunning U-turn, four months after rival agency M/SIX won the business. FCB Worldwide CEO Carter Murray responds to Publicis with a counter view Carter Murray Pulling out of awards shows and marketing is "jumping off the deep end and forgetting that we live and breathe by the creatives in our industry." Cannes Lions chairman Savage: 'We will continue to be good listeners' Prasad Sangameshwaran In an exclusive interview with Campaign India, Terry Savage, chairman of Cannes Lions, speaks about the future of the festival. Promoted Quality v ROI: the social media marketer's greatest challenge Campaign Insight and Socialbakers Join us @ 11am on 28 June as we dig deeper into the importance of content quality, the relationship between quality and ROI, and how brands can reach, resonate and return The Work Hive "Sweet dreams" by CHI & Partners Smart-home brand Hive makes its technology more accessible by connecting it to an everyday family moment in a new ad by CHI & Partners. Thatchers Cider "What cider's supposed to taste like" by Joint A hot air balloon wreaks havoc on a quiet village in an absurd ad by Joint for Thatchers Cider's flagship Gold brand. More TRENDING View all the Grand Prix winners from Cannes Lions 2017 Brittaney Kiefer Now that the Cannes Lions festival is over, review all the work that took home the top prizes this year. 'Meet Graham' was too similar to a 1985 anti-smoking ad to win, says Cannes Lions juror I-Hsien Sherwood and Omar Oakes The Integrated and Titanium juries dismissed the work from Clemenger BBDO because it reminded them too much of 1985's "First Natural Born Smoker." Promoted Watch: London's youngest ECD Anna Carpen on being brave in interesting spaces Suzanne Bidlake One in our 2017 series sparking fresh ideas in digital out-of-home: 18 Feet & Rising's Anna Carpen tells how and why the agency entered and won the digital creative contest run by Campaign and Ocean Outdoor Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Senior Motion Designer £60-£80k Eden Marsh, London (Central), London (Greater) Operations Director - integrated marcoms agency £60-80k plus benefits The Jefferson Group, Hampshire / Surrey borders Data Planning Director £85k-£100k Direct Recruitment, London (Central), London (Greater) ASSOCIATE DIRECTOR – BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater) Group Account Director (Airline Account) – Top 10 Networked Agency to £75k + good benefits Fill Recruitment, London (Greater) E-Commerce Designer Competitive TJX, London Creative Services Manager Competitive April-Six, Harefield, London Art Director (Design) Excellent package for right candidate Cohn & Wolfe, London (Central), London (Greater) Creative Designer £28,000 British Heart Foundation, London Senior Account Executive / Junior Account Manager £22k - £28k per annum (dependent on experience) Kastner & Partners, London (Central), London (Greater)

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