Tuesday, 20 June 2017

Etihad splits with Cheil and takes digital account in-house | TripAdvisor launches UK campaign and hires local agency

Campaign Breakfast Briefing

Campaign Breakfast Briefing
June 20, 2017
Etihad splits with Cheil and takes digital account in-house
Etihad splits with Cheil and takes digital account in-house

Emily Tan

Cheil London will no longer be Etihad's global digital and social agency following a restructure by the airline.

TripAdvisor launches UK campaign and hires local agency
TripAdvisor launches UK campaign and hires local agency

Emily Tan

TripAdvisor is rolling out a new campaign in the UK today, featuring its owlish mascot Little Wiser for the first time.

Mars 'accelerates digital focus' by hiring digital leadership duo
Mars 'accelerates digital focus' by hiring digital leadership duo

Simon Gwynn

Mars, Inc has appointed Marriott International's senior vice president, digital George Corbin to the new role of chief digital demand officer.

Twitter and 'Fearless girl' win Outdoor Grand Prix at Cannes
Twitter and 'Fearless girl' win Outdoor Grand Prix at Cannes

Omar Oakes

Twitter has won the Grand Prix at Cannes in the Outdoor category for ads highlighting its ability to provide a forum for political debate, while McCann New York's "Fearless girl" also won the top prize.

McCann New York scoops Glass Lion Grand Prix for 'Fearless girl'
McCann New York scoops Glass Lion Grand Prix for 'Fearless girl'

Gemma Charles

McCann New York's high-profile "Fearless girl" sculpture on Wall Street has won the Glass Lion Grand Prix at Cannes.

App gives Chanel a Cannes statue to close gender gap in public spaces
App gives Chanel a Cannes statue to close gender gap in public spaces

Brittaney Kiefer

Y&R has created a virtual statue of Coco Chanel for the Cannes Lions festival as part of a project to recognise women's accomplishments in public spaces.

Burger King campaign showing restaurants on fire scoops Print & Publishing Grand Prix
Burger King campaign showing restaurants on fire scoops Print & Publishing Grand Prix

Omar Oakes

Burger King's ads depicting its restaurants on fire has scooped the Grand Prix at Cannes for the Print & Publishing category.

Adam & Eve/DDB wins gold at Cannes for Skittles 'Give the rainbow'
Adam & Eve/DDB wins gold at Cannes for Skittles 'Give the rainbow'

Omar Oakes

Adam & Eve/DDB was the only UK agency to win a gold Lion at Cannes tonight in the Promo & Activation category for Skittles' LGBT Pride work "Give the rainbow".

Gillian Armstrong: Lack of female directors is 'appalling'
Gillian Armstrong: Lack of female directors is 'appalling'

Brittaney Kiefer

Australian director Gillian Armstrong has taken the creative industries to task, after it was revealed only 9% of ads and 14% of films globally are directed by a woman.

Snap signs $100m global content and ad deal with Time Warner
Snap signs $100m global content and ad deal with Time Warner

Emily Tan

Time Warner has signed a two-year deal with Snap to make shows for, and buy ads on, the platform.

Adam & Eve/DDB's Ben Tollett reveals his creative challenge
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Adam & Eve/DDB's Ben Tollett reveals his creative challenge

Suzanne Bidlake

For the second in our 2017 series sparking fresh ideas in digital out-of-home, Campaign takes group ECD Ben Tollett down to the canal

Is your brand socially savvy?
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Is your brand socially savvy?

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