MediaCom scoops €875m media account for Peugeot-Citroen owner PSA Group | Dentsu Aegis hires Nick Brien to replace Nigel Morris as Americas CEO

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Campaign: Media June 28, 2017

Media news and analysis, powered by Media Week MediaCom scoops €875m media account for Peugeot-Citroen owner PSA Group Gideon Spanier MediaCom has won the estimated €875m (£773m) global media account for PSA Group, the maker of Peugeot and Citroen. Dentsu Aegis hires Nick Brien to replace Nigel Morris as Americas CEO Gideon Spanier Nick Brien will become the agency's chief executive of the Americas and U.S. business, while his predecessor earns a promotion. Sky to revamp sports offer with cheaper options Simon Gwynn Sky will overhaul its Sky Sports channels and introduce a much lower entry price point as the broadcaster faces fierce competition from rival BT. Sorrell insists WPP is 'open for business' following cyber attack Simon Gwynn WPP chief executive Sir Martin Sorrell has written to the advertising giant's more than 200,000 employees to assure them the situation is under control, following yesterday's ransomware attack. WPP falls victim to 'cyber attack' Omar Oakes WPP has fallen victim to a cyber attack involving a ransomware virus, with staff told to disconnect their computers. Google slapped with £2bn fine breaching EU antitrust laws Emily Tan The European Commission has fined Google €2.42bn (£2.14bn) for breaching EU antitrust rules. WPP partnership warns brands: 'treat Amazon as a media channel or become obsolete' Omar Oakes WPP agencies Mindshare and Possible have entered into a one-stop-shop partnership that will offer brands creative, data and media services across the entire Amazon shopping ecosystem. Cannes Lions must remember brilliant, creative ideas are all that matters Phil Georgiadis Too many awards shows and festivals are forgetting the only thing that really matters to clients: brilliant, integrated ideas, Blue 449's chairman says. Campaign TV: How Accenture's new AI tech combats ad-blocking Daniel Allen Accenture Interactive's R&D unit, based in Sophia Antipolis, France, has created a potential alternative to pre-roll ads. McDonald's, Sport England and Professor Brian Cox to headline IAB Engage Simon Gwynn McDonald's vice-president marketing and food development, Emily Somers, is among marketers set to appear at Engage, IAB UK's flagship conference, which returns to the Barbican in London on 18 October. Movers and shakers: General Mills, Vice Media, Paddy Power Betfair, McCann and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted The secrets of commercial storytelling... Georganna Simpson Campaign and Turner uncovered Burger King, Microsoft and McCann's secrets of commercial storytelling... Promoted Take a risk - lead the change Eleanor Kahn "We can get better and better. The disruption hasn't even started," says MediaCom's Sue Unerman during a round-table discussion. Is it time to stop accepting change and start orchestrating it? Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Development Manager Up to £50,000 + uncapped com + benefits OTE £65,000++ b3-media, Central London Customer Proposition Manager £50 - £65,000 plus excellent benefits Rare Selection, London (Central), London (Greater) Social Media Manager £40k Talent Creative & Media, London (Greater) Programmatic Sales Manager - mobile tech! £40000 - £50000 per annum + bonus + benefits Ultimate Asset, London INTERNATIONAL ACCOUNT DIRECTOR -PREMIUM PUBLISHER £65000 - £75000 per annum + commission & benefits Ultimate Asset, London Sales Executive £25k, OTE of £35K, uncapped bonus potential, good benefits, and 25 days holiday a year. Open Door Media Publishing Ltd, London (Central), London (Greater) CSD Digital Marketing Up to £100,000/annum tax free + benefits and share options Traffic Digital, Dubai (City) (AE) Partnership Contract Manager £52,531 per annum plus excellent benefits Smart Energy GB, London (Central), London (Greater) Marketing Account Manager Up to £25,000 + Benefits Bray Leino, Devon DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York

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