Thursday, 22 June 2017

C4, JWT and Black Sheep Studios win golds in Entertainment Lions | Today's key takeaways from Cannes: Jonathan Mildenhall's 'insane responsibility'

Campaign 18:05

Campaign 18:05
June 22, 2017
The five things you need to know today

Most read
Channel 4, JWT and Black Sheep Studios win golds in Entertainment Lions
Channel 4, JWT and Black Sheep Studios win golds in Entertainment Lions

Simon Gwynn

Channel 4 has scooped a gold Lion in the Entertainment category for its Paralympics campaign, "We're the superhumans".

Advertising
Today's Cannes takeaways: Jonathan Mildenhall's 'insane responsibility'
Today's Cannes takeaways: Jonathan Mildenhall's 'insane responsibility'

Staff

Campaign's daily round-up of the key things to know from the Cannes International Festival of Creativity.

Tech
Microsoft exec admits
Microsoft exec admits "there is a case for agencies to change their business models"

Jaimy Lee

The tech brand's senior director of brand strategy and partnerships spoke about the evolving agency-client relationship during Campaign US's panel at Cannes Lions Festival of Creativity.

Marketing
George Clooney sells tequila brand to Diageo for $1bn
George Clooney sells tequila brand to Diageo for $1bn

Emily Tan

Diageo has bought Casamigos, a brand of tequila co-founded by George Clooney, for $1bn (£790m) and plans to expand the brand internationally.

Media
Group M downgrades UK ad growth forecast in part due to brand safety fears
Group M downgrades UK ad growth forecast in part due to brand safety fears

Emily Tan

Group M has revised its 2017 UK advertising growth forecast down to 4.1% from 7%

 

Also in the news
Cannes 2017: Industry meets at Campaign beach party

Campaign once again took over the Carlton Beach, where the great and the good of the advertising and marketing industry met for our annual party in Cannes.

Channel 4 to show first ever Pride TV ads to mark 50-year milestone in LGBT rights

WCRS has created the first TV campaign for Pride in London, marking the 50th anniversary of the legislation that began to decriminalise gay sex.

Age plays a valuable creative role in art, music and, yes, advertising

Creatives get braver with age, which means adland needs to ditch its obsession with youth, writes Emma de la Fosse, CCO at Ogilvy & Mather Group UK

Promoted
"Marketers think they own the brand. They don't. Consumers own the brand"

Edward Craig

How can you manufacturer authenticity? It's an oxymoron - it's either authentic or it's manufactured, isn't it? A strategist, a senior brand marketer and two tech platforms discussed how you square the unsquareable to produce marketing gold.

There is life beyond 30
Promoted
There is life beyond 30

Turner

Who has 30 seconds? Not today's consumers. Here's how to get them to engage...


Subscribe now

If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter.

Subscribe now

Campaign Jobs
Digital Communications Officer £28,000 per annum Royal Academy of Engineering, London
Head of Campaigns and PR bonus and car allowance Brand Recruitment, Norwich, Norfolk / Cambridgeshire, Ely / Suffolk, Bury St. Edmunds
Planning Director £85 – 95k Direct Recruitment, London (Central), London (Greater)
New Business/Account Manager, Advertising Agency £30K + Uncapped Bonus (£60-80K OTE) Escape Hatch Media Recruitment, London (Greater)
Proposition Marketing Manager - Financial Services £50000 - £54000 per annum + great benefits Regan & Dean Recruitment Limited, London
Business Director - Germany £70K-£100K Direct Recruitment, Germany (DE)
DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York
DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater)
Senior Campaign Managers/Campaigns Officer £42,709 - £48,984/£36,592 - £42,995 Home Office, London
Strategic Communications Adviser (Grade 7) £52,969 - £62,239 Home Office, London, 2 Marsham Street
manage bulletins unsubscribe
 

No comments:

Post a Comment