Clark: Maxus-MEC merger is about Group M's future, not agency failings | IPA and ISBA put out joint call to members to demand accountable data

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Campaign: Media June 02, 2017

Media news and analysis, powered by Media Week Clark: Maxus-MEC merger is about Group M's future, not agency failings Omar Oakes Group M's global chief executive rebuffed suggestions that MEC and Maxus had failed to differentiate themselves as he discussed the merger of the two agencies. WPP to merge Maxus and MEC Emily Tan Group M is merging the global operations and teams of its agencies MEC and Maxus into a new agency. Group M unable to rule out redundancies from Maxus-MEC merger Omar Oakes Group M is not able to rule out redundancies as it begins a six-month process of merging media agencies Maxus and MEC into a new entity. Castree lights a fire under MEC Gideon Spanier The global CEO of MEC, which is merging with Maxus, has big plans to get closer to the customer and lean into Group M. Maxus will live on in India despite MEC merger Robert Sawatzky Maxus will remain a separate agency after its global merger with MEC, but only as a local brand in India, Group M chief executive Mark Patterson has confirmed to Campaign Asia-Pacific. IPA and ISBA put out joint call to members to demand accountable data Emily Tan The IPA and ISBA have called on the media industry to demand and provide objective and independent data to underpin the accountability within their respective trading markets. Cannes Lions to crack down on yacht parties Omar Oakes Ascential is bringing in new restrictions on yacht parties at Cannes Lions to crack down on inappropriate behaviour during this month's festival of creativity. Those marketing platitudes you think make you sound smart? They don't Rohan Tambyrajah PHD's global group strategy director shares his lessons from the career ladder, including get to understand what really motivates leaders. Why voice search will make unprompted awareness the metric you need to worry about Ben Foster We're in the embryonic stage of voice assistants, but brands need to start learning to work with them, writes MC&C's digital client director. Google Chrome to autoblock bad ads from next year Emily Tan Google has confirmed that its browser, Chrome, will block ads on websites that are not compliant with the Better Ads Standards starting in early 2018. Reputations matter, so let's tot up the scorecard on a few Martin Boon ICM Unlimited's director and pollster rates how the main players' reputations have fared in general election campaign so far. FourFourTwo lands Lionel Messi as guest editor Omar Oakes FourFourTwo's July issue is guest edited by football superstar Lionel Messi, whose first act in the role was to change the magazine's name to FourThreeThree. Things we like: MEN connects with community and Goodstuff helps media owners and creatives Staff Manchester Evening News fundraising appeal collects £1m in 36 hours, and Goodstuff helps creatives talk directly to media owners. Wins this week: Nokia, Halls, Qatar Financial Centre Staff Campaign's weekly round-up of account moves across advertising and media. Promoted FutureVision: The future of work Lachlan Williams, R/GA London and Claire Beale, Campaign Businesses know that they need to put people at the centre of their communications and experiences. So why don't they do the same for their own people? Promoted A lasting legacy in a changing landscape Sam Finlay, Time Inc. UK While heritage is clearly something to be proud of, businesses must evolve if they want to inspire people. Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Development Manager - Media £45,000 + com + bens OTE up to £54,000 b3-media, London (Central), London (Greater) FMCG -Industry Sales Director - Pioneers in Video Advertising £75000 - £85000 per annum + commission & benefits Ultimate Asset, London Business Development Manager - £75K £75K basic+commission Morgan Rutherford Associates, London (Central), London (Greater) Head of Data & Analytics - Media Agency - £80K £70000 - £80000 per annum + Agency Benefits Ultimate Asset, London New Business Director £50000 - £70000 per annum + commission Ultimate Asset, London Global Digital Director - Strategy & Leadership - Media Agency £88781.28 - £104923.33 per annum + Bonus & Benefits Ultimate Asset, Manhattan, New York Director of Branded To be negotiated Whisper Films, Kew Gardens, London Account Manager / Senior Account Manager £competitive, based on experience Four Communications, London Social Engagement Manager (Paid Social) Competitive + Bonus + Benefits Havas Group, London (Central), London (Greater) Strategy Director Competitive + Bonus + Benefits Havas Group, London (Central),

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