Vauxhall champions 'pyjama mamas' in bold debut ad campaign by Mother | The xx's new music video is also a Calvin Klein ad

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Campaign 18:05 June 30, 2017

The five things you need to know today Most read Vauxhall champions 'pyjama mamas' in bold debut ad campaign by Mother Brittaney Kiefer Vauxhall is taking a creative shift in its advertising with its first campaign by Mother, which features pyjama-clad mums strutting through school gates and supermarkets. Advertising The xx's new music video is also a Calvin Klein ad Brittaney Kiefer Calvin Klein collaborated with The xx to create the indie band's latest music video, a nostalgic tribute to Los Angeles peppered with the brand's clothing. Tech Apple ad tries to play your heartstrings like a Jimi Hendrix guitar solo Unruly Social video experts at Unruly review "The archives", the latest viral by Apple. Marketing Nike gets on board with Amazon as revenues grow Simon Gwynn Nike has said it will sell its products directly on Amazon for the first time. Media Hearst's Wildman leads shake-up with up to 40 jobs at risk Omar Oakes & Gideon Spanier Hearst UK has warned it may cut up to 40 jobs in editorial and commercial departments as part of new chief executive James Wildman's plan to reorganise and simplify the business. Also in the news MC&C raids Maxus and MEC for senior hires Richard Stanton, digital partner at MEC, and Toby Strangewood, group strategy director at Maxus, are joining MC&C as chief digital officer and chief strategy officer respectively. Junk food ads banned in all children's media New limitations on where food and drinks high in fat, salt or sugar (HFSS) can be advertised come into force tomorrow. Sony to start manufacturing vinyl records as demand grows Sony will start pressing its own vinyl records for the first time since 1989 as demand for the format continues to grow. Promoted Make An Impression: Top 10 Out of Home campaigns Primesight Promoted What's the value of ecommerce? Richard Townsend, Circus Street Mobile is taking ecommerce into fresh territories where the brand experience must be unified and consistent to engage consumers and help them make purchase decisions Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Creative Services Manager Competitive April-Six, Harefield, London Senior Account Director £60000 - £80000 per annum Twist Recruitment, London, City of London Senior Account Director £55k+ Direct Recruitment, London (Central), London (Greater) Account Director - Integrated - to £55k package to £55k package David Thatcher Recruitment, M40 Corridor Group Account Director - Integrated [Retail] - Digital - Top London Agency £70k to £75k £70k to £75k plus top benefits and bonus opportunities! Fill Recruitment, London (Greater) Global Strategic Planning Manager Competitive, according to skills and experience. Ball & Hoolahan, London (Central), London (Greater) Partnership Contract Manager £52,531 per annum plus excellent benefits Smart Energy GB, London (Central), London (Greater) Marketing Account Manager Up to £25,000 + Benefits Bray Leino, Devon DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater)

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