Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel | Paul Hammersley launches indie agency collective | P&G's Marc Pritchard: creativity is a uniquely human endeavour

 

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Campaign: Agencies June 21, 2017

Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel Claire Beale Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform. Paul Hammersley launches indie agency collective Gurjit Degun Paul Hammersley, the former chief executive at DDB and Cheil, is setting up an agency collective of independent shops to "level the playing field" and compete against the holding companies. P&G's Marc Pritchard: creativity is a uniquely human endeavour Gemma Charles Procter & Gamble chief brand officer Marc Pritchard has underlined the importance of craft and creativity to his brand-building efforts. Ira Glass shares the ingredient missing from your creative process Brittaney Kiefer The man behind hit podcasts This American Life, Serial and S-Town challenged creators to see failed experiments as success. JWT teams with Creative Equals to highlight lack of gender equality at Cannes Nicola Kemp J Walter Thompson London has teamed up with Creative Equals to place a spotlight on the low levels of women at the top table of creativity. Unilever recruits industry giants to fight gender stereotypes in advertising Simon Gwynn Unilever has partnered with UN Women and companies including WPP, Procter & Gamble, Facebook and Google to launch the Unstereotype Alliance. Just 22% of women wish more women of colour were in power, research finds Maisie McCabe Less than a quarter of women (22%) wish more women of colour were in positions of power, despite more than 50% believing in the importance of having a diverse leadership to learn from, new research has found. WPP moves Salmon under Wunderman to form new e-commerce division Emily Tan Wunderman has launched a new division, Wunderman Commerce, with e-commerce consultancy Salmon providing the expertise. Innovation Grand Prix goes to campaign to melt guns for good Omar Oakes A Swedish campaign to melt guns for good causes has taken home the Grand Prix for Innovation at Cannes Lions this year. 'Indestructable' Graham and MailChimp mispronunciations win Cyber Grand Prix Simon Gwynn Clemenger BBDO Melbourne has won the top prize at Cannes in the Cyber Lions for "Meet Graham", its campaign that saw a life-size sculpture of a man able to survive a car crash. DigitasLBi picks up Innovation Lion Creative Data Grand Prix for Whirlpool's "Care counts" Emily Tan Digitas LBi Chicago has won the Innovation Lion Creative Data Grand Prix for its work "Care counts" for Whirlpool. Burger King adds to Cannes haul with Direct Grand Prix for Google Home ad Simon Gwynn WPP-owned David Miami has won its second Grand Prix for its work for Burger King at this year's Cannes Lions. Dentsu Y&R Tokyo wins Mobile Grand Prix for smartphone sperm test kit Emily Tan Dentsu Y&R Tokyo created a sperm testing smartphone kit to shine the spotlight on Japanese infertility, in private, for Recruit Lifestyle. Can the Festival of Creativity move us into a new era of activism? Charlie Carpenter As an industry it's time to kick into a more activist phase, argues Creativebrief's managing director. Movers and shakers: Google, Vice, Telegraph, MEC, Mars, McCann and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Cannes Perspectives: The need for youth in creativity Ian Wharton, AKQA Youth brings with it a fearlessness and creative freedom that can offer some invaluable lessons for the wider industry Promoted Digital advertising is a teenager that is ruling the house - it needs discipline Matthew Chapman Google and Facebook allowing ads to appear alongside extremist content should not be dismissed as the growing pains of a teenage business, argues The Times' head of investigations... Subscribe now - Limited Cannes offer If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk . Subscribe now for 12 weeks from just £12. Closing 26th June 2017 Subscribe now Campaign Jobs Operations Director - integrated marcoms agency £60-80k plus benefits The Jefferson Group, Hampshire / Surrey borders Data Planning Director £85k-£100k Direct Recruitment, London (Central), London (Greater) ASSOCIATE DIRECTOR – BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater) Group Account Director (Airline Account) – Top 10 Networked Agency to £75k + good benefits Fill Recruitment, London (Greater) Digital Media Manager - Brand Engagement – Global Entertainment – circa £80k. £80k (D.O.E) Talent Creative & Media, London (Greater) Business Director - Germany £70K-£100K Direct Recruitment, Germany (DE) Creative Designer £28,000 British Heart Foundation, London E-Commerce Designer Competitive TJX, London Art Director (Design) Excellent package for right candidate Cohn & Wolfe, London (Central), London (Greater) Creative Director circa £42,000 (dependent on experience) RightsInfo, London (Central), London (Greater)

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