The O2 teams up with Snapchat to celebrate tenth anniversary | P&G's Marc Pritchard: creativity is a uniquely human endeavour | Uber chief executive Kalanick resigns

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Campaign: Brands June 21, 2017

Brand news and analysis, powered by Marketing The O2 teams up with Snapchat to celebrate tenth anniversary Simon Gwynn The O2 is marking ten years since the venue opened with a series of activations, including a Snapchat partnership the mobile network claimed was a UK first. P&G's Marc Pritchard: creativity is a uniquely human endeavour Gemma Charles Procter & Gamble chief brand officer Marc Pritchard has underlined the importance of craft and creativity to his brand-building efforts. Uber chief executive Kalanick resigns Emily Tan Travis Kalanick has resigned as chief executive due to shareholder pressure. Women forging creativity: Why Mary Portas says we should 'work like a woman' Sonoo Singh Retail guru Mary Portas has set her sights on triggering a movement that allows for 'effective' female traits in the workplace. Unilever recruits industry giants to fight gender stereotypes in advertising Simon Gwynn Unilever has partnered with UN Women and companies including WPP, Procter & Gamble, Facebook and Google to launch the Unstereotype Alliance. Jan Gooding: Our industry cannot be constantly observing otherness Sonoo Singh Aviva's global inclusion director issues a rallying cry to the industry to not just observe diversity, but also start building an inclusive culture to cement its connection with customers. Spotify ads are 25 percent more effective than average, study says I-Hsien Sherwood Cross-platform, multimedia spots drove increased sales for CPG brands, according to Nielsen Catalina Solutions. Heineken and Duracell join Amazon's new wave of UK Dash Buttons Emily Tan UK households can now reorder beer, shoe polish, air freshner or batteries with the touch of a button as Amazon introduces 20 Dash Buttons for Heineken, Kiwi, Glade and Duracell. DigitasLBi picks up Innovation Lion Creative Data Grand Prix for Whirlpool's "Care counts" Emily Tan Digitas LBi Chicago has won the Innovation Lion Creative Data Grand Prix for its work "Care counts" for Whirlpool. Burger King adds to Cannes haul with Direct Grand Prix for Google Home ad Simon Gwynn WPP-owned David Miami has won its second Grand Prix for its work for Burger King at this year's Cannes Lions. Movers and shakers: Google, Vice, Telegraph, MEC, Mars, McCann and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Cannes Perspectives: Tomorrow's tech, today's paradox Tham Khai Meng, Ogilvy & Mather With software, systems and even stores being developed that can change our reality, where does that leave creatives? Promoted Watch: Overcome fear with your Trojan Horse - then storm the citadel Suzanne Bidlake Continuing our 2017 series sparking fresh idea in digital out-of-home: Ogilvy Worldwide's global CCO and co-chairman Tham Khai Meng gives a masterclass in emotion Subscribe now - Limited Cannes offer If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Subscribe now for 12 weeks from just £12. Closing 26th June 2017 Subscribe now Campaign Jobs Fundraising and Commercial Press Officer £30,316 (includes LWA) ZSL - London Zoo, NW1 - London Zoo Head of Planning Up to £90k DOE air recruitment, London (Central), London (Greater) New Business/Account Manager, Advertising Agency £30K + Uncapped Bonus (£60-80K OTE) Escape Hatch Media Recruitment, London (Greater) Senior Account Manager - Creative Agency £34k - £37k Spectrum 360 Recruitment, London, Central, Soho Head of Strategy Up to £130,000 Mellor Partnership, London (Central), London (Greater) Account Director - Content Marketing £50k-£60k Talent Creative & Media, London (Central), London (Greater) Brand Manager £40,000 - £50,000 plus benefits Unum, Dorking, Surrey Marketing Executive £38,000 Unum, Dorking, Surrey ASSOCIATE DIRECTOR – BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater) Energy Supplier Marketing Executive £34,671 plus excellent benefits Smart Energy GB, London (Central), London (Greater)

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