Friday 30 June 2017

Critics claim Fox's takeover of Sky is 'threat to advertisers' | Hearst's Wildman leads shake-up with up to 40 jobs at risk

Campaign: Media

Campaign: Media
June 30, 2017
Media news and analysis, powered by Media Week
Critics claim Fox's takeover of Sky is 'threat to advertisers'
Critics claim Fox's takeover of Sky is 'threat to advertisers'

Gideon Spanier

ISBA has warned 21st Century Fox's takeover of Sky represents a potential "threat to advertisers" and welcomed news that culture secretary Karen Bradley is "minded" to launch a competition investigation.

Hearst's Wildman leads shake-up with up to 40 jobs at risk
Hearst's Wildman leads shake-up with up to 40 jobs at risk

Omar Oakes & Gideon Spanier

Hearst UK has warned it may cut up to 40 jobs in editorial and commercial departments as part of new chief executive James Wildman's plan to reorganise and simplify the business.

Junk food ads banned in all children's media
Junk food ads banned in all children's media

Simon Gwynn

New limitations on where food and drinks high in fat, salt or sugar (HFSS) can be advertised come into force tomorrow.

Deliveroo kicks off multi-channel campaign with 46,000 different audio ads
Deliveroo kicks off multi-channel campaign with 46,000 different audio ads

Simon Gwynn

Deliveroo is aiming to tap into the changing preferences that are part and parcel of the unpredictable British summer with a campaign involving ultra-specific targeted audio ads.

MC&C raids Maxus and MEC for senior hires
MC&C raids Maxus and MEC for senior hires

Gurjit Degun

Richard Stanton, digital partner at MEC, and Toby Strangewood, group strategy director at Maxus, are joining MC&C as chief digital officer and chief strategy officer respectively.

MediaCom wins Grand Prix at 2017 Thinkbox TV Planning Awards
MediaCom wins Grand Prix at 2017 Thinkbox TV Planning Awards

Suzanne Bidlake

MediaCom won the top prize and the "Best ongoing use of TV" category for its work moving furniture retailer DFS from "well-known to well-loved, without dropping a sale" over the six years since its appointment to the business in 2011.

'Waitrose Spring' storms Outdoor Media Awards
'Waitrose Spring' storms Outdoor Media Awards

Suzanne Bidlake

"Waitrose Spring", a campaign live-streaming Waitrose farms to digital out-of-home sites in busy commuter locations, has stormed the 2017 Outdoor Media Awards run by Clear Channel and Campaign.

ESI Commercial MD: triathlons are my secret work weapon
ESI Commercial MD: triathlons are my secret work weapon

Jon O'Donnell

Jon O'Donnell explains how each triathlon discipline unlocks its own unique characteristic that helps his work, as well as his physique.

John Lewis, Tesco, Asos and Burberry recognised in inaugural Pinterest awards for brands
John Lewis, Tesco, Asos and Burberry recognised in inaugural Pinterest awards for brands

Simon Gwynn

Pinterest has held the Pinnacle Awards for the first time, celebrating the most creative and effective uses of its commercial format, Promoted Pins.

Things we like: FA tackles gambling concerns and Uber addresses allegations
Things we like: FA tackles gambling concerns and Uber addresses allegations

Staff

The FA ends sponsorship with gambling companies, and Uber finally addresses its problems.

Wins this week: Sainsbury's, Johnnie Walker, Cadbury
Wins this week: Sainsbury's, Johnnie Walker, Cadbury

Staff

Campaign's round-up of account moves across advertising and media.

Promoted
"When it comes to the pinch, human beings are heroic"

Georganna Simpson

George Orwell's quote offers hope, humanity and inspiration in uncertain times...Campaign and Adobe Stock gathered rising stars from top creative agencies to tell a 30-second story.

Bridging the gap between creative and programmatic
Promoted
Bridging the gap between creative and programmatic

Matthew Chapman

It's a golden age of marketing. Technology gives unmatched reach and measurement - and it's only improving. But is creativity keeping up?


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