Will the Vivendi/Havas deal encourage more mega-mergers? | Lego launches global media review

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Campaign: Media June 05, 2017

Media news and analysis, powered by Media Week Will the Vivendi/Havas deal encourage more mega-mergers? Maisie McCabe Or could the consulting and IT giants be doing most of the buying in marketing? Lego launches global media review Omar Oakes Lego is reviewing its global media planning and buying requirements, putting Carat on alert in the UK. Jay Hunt quits Channel 4 Omar Oakes Jay Hunt is stepping down as chief creative officer at Channel 4 and dropped out of the running to replace the outgoing David Abraham as chief executive. Vice and The Telegraph to create exclusive content for Snapchat Discover Emily Tan The Telegraph and Vice UK will be running daily publisher stories on Snapchat's Discover platform ahead of the UK general election. Sorrell to face another shareholder revolt over pay Omar Oakes Sir Martin Sorrell is poised to face another revolt by WPP investors this week over his pay package. New banner ad from Jaguar Land Rover lets you test drive a car from your phone I-Hsien Sherwood Working with Blippar and Mindshare, the auto company lets customers sit in a virtual driver's seat, no gear required. TV personalisation is as good or bad as the intentions behind it Tess Alps However far TV goes down the personalised road it must keep the deal in favour of the public. By Tess Alps. The New York Times opens branded content agency in Asia Olivia Parker The new T Brand Studio in Hong Kong hopes to stand out by making ad campaigns with an editorial heart. 23andMe partners with 'Despicable Me 3' for first movie partnership Kathryn Luttner The genetics testing company helps Gru find his lost-lost brother in six-week marketing push. Review recap: Lego, Electrolux Staff Campaign's round-up of advertising and media accounts being reviewed. Promoted Thinkboxes winner March/April 2017: GiffGaff Thinkbox Winner for March/April 2017 Promoted Demystifying ad tech Richard Townsend, Circus Street Ad tech is no threat to marketing, but part of the ever-expanding toolkit now available to marketers that will allow brands to deliver on the promise of digital marketing Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Programmatic Sales Manager - mobile tech! £40000 - £50000 per annum + bonus + benefits Ultimate Asset, London INTERNATIONAL ACCOUNT DIRECTOR -PREMIUM PUBLISHER £65000 - £75000 per annum + commission & benefits Ultimate Asset, London Business Development Manager - Media £45,000 + com + bens OTE up to £54,000 b3-media, London (Central), London (Greater) FMCG -Industry Sales Director - Pioneers in Video Advertising £75000 - £85000 per annum + commission & benefits Ultimate Asset, London Director of Branded To be negotiated Whisper Films, Kew Gardens, London Account Manager / Senior Account Manager £competitive, based on experience Four Communications, London Social Engagement Manager (Paid Social) Competitive + Bonus + Benefits Havas Group, London (Central), London (Greater) Strategy Director Competitive + Bonus + Benefits Havas Group, London (Central), Social Publicist - Influencer engagement Competitive + Bonus + Benefits Havas Group, London (Greater) Social Media Executive £competitive + bonus + benefits Havas Group, London (Central), London (Greater)

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