UK political parties pull out of YouTube | Jordans & Ryvita kick off ad contest | Travelex marketing chief steps down

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Campaign Breakfast Briefing June 08, 2017

UK political parties pull out of YouTube after ads run next to extremist videos Emily Tan The Conservatives, Labour and Liberal Democrats have all pulled their ads from YouTube after their ads appeared to be running next to videos that promoted Islamic extremism. Jordans and Ryvita kick off ad contest Omar Oakes Jordans and Ryvita, the Associated British Foods brands, have started a search for a new UK ad agency after splitting with Creature of London. Travelex global marketing chief Grounsell steps down Simon Gwynn Dominic Grounsell has left his role as global marketing director at Travelex after deciding the company was heading in a "different direction" that no longer matched his career aspirations. Sexism in advertising gets political Marcie MacLellan SheSays' director warns against putting the blame of sexism squarely on the shoulders of consumers. Research reveals lack of trust in political advertising Nicola Kemp Consumers do not understand or trust the core marketing messages of the main political parties, research undertaken for Campaign has shown. Why it's Facebook wot won it Giles Kenningham This election has been characterised by parties building their marketing strategies around Facebook and abandoning traditional media, says Giles Kenningham. Salesforce's Einstein can now identify leads and optimise campaigns Emily Tan Salesforce has rolled out Einstein Account-Based Marketing (ABM), an AI-powered solution targeted at B2B marketing. Promoted Thinkboxes winner March/April 2017: GiffGaff Thinkbox Winner for March/April 2017 Promoted Teads: brain science at Media360 Eleanor Kahn Teads hosted a hub session at the UK media industry's most important annual conference on 18 May. Here's the low-down from MD, Justin Taylor... Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Head of Marketing/Member Relationships £65,000 Marketing Agencies Association, London Senior Client Director - Consumer Heathcare - Global Brand Stratey Consultancy £70,000 - £90,000 plus + bens package Ann Sharman Recruitment, London (Central), London (Greater) Digital Sales Manager - Machine Learning / AI Tech Platform £45000 - £65000 per annum Ultimate Asset, London Marketing Manager £24,000 a year The Recruitment Events Co., Canterbury, Kent Account Director - Integrated / eCRM [Automotive] Boutique Agency - to £45k Up to £45k, plus top benefits Fill Recruitment, London (Central), London (Greater) Market Performance Analyst Competitive Package + Benefits Hiscox, London (Central), London (Greater) Agency Sales Account Manager Competitive salary package with ability to earn 60% of salary in bonus Primesight, W1T 2BU, London Marketing Executive £38,000 Unum, Dorking, Surrey Digital Senior Research Executive £35,000 - £39,000 LadbrokesCoral PLC, Stratford, London (with regular travel to Gibraltar) Consultant - BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater)

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