Shadi Halliwell to leave Harvey Nichols | Reigniting the spark in M&S | Women's football set to fuel interest from brands

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Campaign: Brands June 01, 2017

Brand news and analysis, powered by Marketing Shadi Halliwell to leave Harvey Nichols Simon Gwynn Harvey Nichols group marketing and creative director Shadi Halliwell is leaving after three years to "pursue a new opportunity". Reigniting the spark in M&S Simon Gwynn Patrick Bousquet-Chavanne, Marks & Spencer's marketing chief, reveals his plan to instil the brand with a 'renewed ambition' that taps into the shared desires of its diverse customer base. Women's football set to fuel interest from brands Simon Gwynn Women's football could see a surge of interest from brands as Uefa launches a campaign to drive participation, appreciation and revenue in the sport. Why Moss Bros' ad campaign is going big on Proms Sonoo Singh As students around the country get ready to mark their GCSEs and A-Levels milestones with US-style prom nights, specialist retailer Moss Bros explains how it is appealing to young shoppers. Thomas Cook marketing boss: brands must take responsibility for their own safety Simon Gwynn Advertisers cannot solely blame Google for the circumstances that led ads from major brands to run against extremist content, Thomas Cook's top marketer has warned. Marketing leaders favour digital over more traditional skills Grant Duncan and Ana d'Anglade As the debate over the changing craft of marketing becomes a preoccupation for the industry, an in-depth survey has revealed marketing leaders are favouring digital and analytics capabilities over more traditional skills. M&S unveils next decade of sustainability pledges Simon Gwynn Marks & Spencer has launched Plan A 2025, the next stage of its sustainability agenda, with a swathe of commitments in the environment, community and health and wellbeing. Virgin's Lisa Thomas named Marketing New Thinking Awards chair Staff Virgin Enterprises managing director and global head of brand Lisa Thomas is the new chair of the Marketing New Thinking Awards. Take inspiration from the women at the top Maisie McCabe Wacl's Gather celebrated the triumphs - and shared the travails - of senior women in our industry. Could it spur the creation of more all-female start-ups? Fifa hasn't lost brand fame power despite recent scandals Jim Dowling While many in Europe associate Fifa with corruption probes, the view from China is very different, writes the MD of Havas Sport & Entertainment Cake Campaign and GoDaddy launch Cannes Lions competition to #CampaignforEquality Nicola Kemp Campaign has partnered with GoDaddy, the world's largest cloud platform provider dedicated to small, independent ventures, to launch a competition offering five women in the creative technology space the opportunity to attend the Cannes Lions International Festival of Creativity. Apple to launch Siri speaker Gurjit Degun Apple is working on a Siri speaker to rival Amazon and Google's voice-activated devices. Brand tattoos should remind marketers that loyalty needs to be reinforced Ben Knapp A tattoo of your logo is flattering, but don't get carried away by overzealous expressions of brand love, writes the chief strategy officer of Saffron. Promoted Context creates cultural moments Karen Stacey, Digital Cinema Media Cinema is a medium like no other: it offers immersion in another world and is a trusted environment where ads are embraced by viewers Promoted Six things we learned at Campaign Underground Stephen Graves Find out what happened when a small audience was invited to delve into consumers' subconscious by going underground for an evening of behavioural insights Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Marketing Manager £24,000 a year The Recruitment Events Co., Canterbury, Kent Senior Marketing Manager Salary £41,587-£45,746 Department for Transport, London (Central), London (Greater) Senior Account Manager or Account Director £35k - £50k, plus benefits and excellent development & training MODA consult, London (East), London (Greater) Head of PR and Amplification £50k - £70k, plus excellent benefits MODA consult, London (South), London (Greater) Account Director Around £50k + excellent benefits MODA consult, London (Central), London (Greater) CSD Digital Marketing Up to £100,000/annum tax free + benefits and share options Traffic Digital, Dubai (City) (AE) Marketing Manager for 72Point and OnePoll Competitive 72 Point Ltd, London FASHION MARKETING MANAGER (CONTRACT) Competitive Package + Benefits Mission, London (Central), London (Greater) Account Director Competitive salary + benefits Big Dog, London (Central), London (Greater) Director of Branded To be negotiated Whisper Films, Kew Gardens, London

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