Thursday, 3 February 2011

Campaign Daily Fix - VW, Halifax, McCann, House of Fraser, DrinkAware

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Campaign Daily Fix
 
03 February 2011  
Latest News
VW: 'last tango in Compton' campaign
Volkswagen kicks-off ad review
Anne Cassidy, 03 February 2011

Volkswagen is reviewing its European advertising arrangements in order to create a new roster of agencies pitching for projects alongside the brand's 42-year incumbent DDB.

 
Halifax: appoints Adam & Eve
Adam & Eve scoops £25m Halifax ad account
Matt Williams, 03 February 2011

Halifax has appointed Adam & Eve to its £25m advertising account.

 
Nick Brien: making changes at McCann
McCann restructures in Europe and London
Campaign staff, 03 February 2011

McCann Worldgroup has overhauled its European management and restructured its London offering, with Brett Gosper out as regional director for Europe and Chris MacDonald promoted to a new group role...

 
House of Fraser: calls ad review
House of Fraser reviews £5m ad account
Matt Williams, 03 February 2011

House of Fraser, the UK department store group, is looking for an agency to work on its £5m advertising business.

 
Drinkaware…taking new approach
OgilvyOne wins Drinkaware integrated brief
Matt Williams, 03 February 2011

Drinkaware, the alcohol-awareness charity funded by the drinks industry, has hired OgilvyOne to handle its integrated advertising account.

 
 
Also in the News
Hughston quits Grey London to launch Johnny Fearless
Anne Cassidy, 03 February 2011
E.ON calls review to refresh its direct roster
Sara Kimberley, 03 February 2011
Albion and Adam & Eve top AAR's new-business tables
Ian Darby, 03 February 2011
 
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Latest Work
KFC 'fresh' by Bartle Bogle Hegarty
KFC 'fresh' by Bartle Bogle Hegarty
02 February 2011

KFC has launched a new ad to demonstrate that it uses fresh chicken on the bone.

 
Lynx 'even angels will fall' by BBH London
Lynx 'Even Angels Will Fall' by Bartle Bogle Hegarty
02 February 2011

Lynx has launched its Excite fragrance with a new global campaign.

 
Nissan 'behind the hit' by Digitas London
Nissan 'behind the hit' by Digitas London
02 February 2011

Nissan collaborates with music duo La Roux in a digital campaign to promote its Juke model.

 
More Work
 
Blogs
Latest Blog Entries
Gypsies on Ice and other exciting potential new formats
Jeremy Lee

At last. Channel 4 has finally found a ratings hit that will more than plug the gap left by Big...

WE COULDN'T EVEN GET ARRESTED
Dave Trott

  When he was young, my dad joined the police. On the first day, all the new recruits went into...

What happens when you mix Nurofen, Benylin and Sudafed ?
Steve Henry

    Well, the man-cold became man-flu. Forget bird flu or swine flu, what I had could knock an elephant...

The Gun Report 2011
Lolly and Nat

So it's that time of year again when agencies from around the globe flex their muscles, show off their might...

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