Wednesday, 2 November 2011

Campaign Daily Fix - IPA Effectiveness, Sky and Virgin Media, Dolce & Gabbana, Publicis, Outdoor ad revenue

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Latest News
Lowe SSP3 and AMV scoop top gongs at IPA Awards
by John Reynolds,
01 November 2011, 11:00PM
Lowe SSP3 and AMV scoop top gongs at IPA Awards
Lowe's Colombia-based advertising agency SSP3 won the Grand Prix at the IPA Effectiveness Awards 2011 for its humanitarian campaign aimed at reducing terrorism, while Abbott Mead Vickers BBDO was crowned agency of the year.
Sky and Virgin clash over unbranded direct mail campaign
by Matthew Chapman,
02 November 2011, 10:40AM
Sky and Virgin clash over unbranded direct mail campaign
BSkyB has successfully petitioned the Adverting Standards Authority (ASA) to ban a direct mail campaign by rival Virgin Media, because it was not obviously identifiable as marketing communication.
Sexual imagery in outdoor ad cleared by watchdog
by Sophie Maden,
02 November 2011, 09:15AM
Sexual imagery in outdoor ad cleared by watchdog
A complaint about the sexual content of a Dolce & Gabbana perfume ad near a shopping centre has been rejected by the advertising watchdog, prior to stricter guidelines on imagery in outdoor advertising coming into force.
Publicis Groupe acquires Chinese digital agency Wangfan
by Sara Kimberley,
02 November 2011, 08:25AM
Publicis Groupe acquires Chinese digital agency Wangfan
Publicis Groupe has acquired Wangfan, the Chinese digital agency, for an undisclosed sum, as part its two-year plan to double its size in China.
Outdoor ad revenue up 1.1% in third quarter
by Mark Banham,
02 November 2011, 10:57AM
Outdoor ad revenue up 1.1% in third quarter
The outdoor industry has returned to growth in Q3, posting a 1.1% increase in revenue, according to the latest figures from the Outdoor Media Centre (OMC).
Latest Work
Clover Lighter 'life lovers' by Grey London
28 October 2011, 12:09PM
Clover Lighter 'life lovers' by Grey London
A new Clover ad by Grey London features the "Clover Lighter" choir performing a reworked version of Can I Kick It? by Lou Reed. The choir is a collection of people with an average age of 73 selected from around the country.
Jameson 'legendary tales of John Jameson' by TBWA\Chiat\Day New York
28 October 2011, 12:24PM
Jameson 'legendary tales of John Jameson' by TBWA\Chiat\Day New York
Jameson Irish Whiskey has extended its "legendary tales of John Jameson" campaign by TBWA\Chiat\Day New York with outdoor ads depicting 18th century-inspired oil paintings.
Tetley 'tea wishes' by Dentsu London
28 October 2011, 11:38AM
Tetley 'tea wishes' by Dentsu London
Tetley has launched a pan-European campaign introducing "tea wishes", the idea that every time you pull the drawstrings on your teabag, you can also make a wish for someone.
Also in the News
Microsoft ads showcase social impact of Kinect
by Matt Chapman, 02 November 2011, 09:00AM
Capital One gives cashback with Absolute Radio's Christian O'Connell
by Maisie McCabe, 02 November 2011, 09:20AM
Lynx unveils £5.6m ad drive for 'Final Edition'
by Loulla-Mae Eleftheriou-Smith, 02 November 2011, 09:00AM
Latest Blog Entries
BRIEFING ON TWITTER
Dave Trott, 01 November 2011, 4:11PM
Time to kill the turkey ?
Steve Henry, 31 October 2011, 2:10PM
CULTURAL FASCISM
Dave Trott, 25 October 2011, 3:10PM
Is Rupert Howell off to be chief 'old fart' at the RFU?
Jeremy Lee, 19 October 2011, 3:10PM
ADVERTISING THAT DOESN'T LET YOU SLEEP
Dave Trott, 18 October 2011, 4:10PM
A Mentors Eye View: NABS Fast Forward Week 6 - A Guest Post from Clive Baker
Pauline Naylor, 17 October 2011, 4:10PM
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