Wednesday, 16 May 2012

Campaign Daily Fix - Cannes Lions, Paddy Power, MAA salary survey, Coca-Cola, Center Parcs,

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Latest News
Twitter's Dorsey named Cannes Lions Media Person of 2012
by Arif Durrani,
16 May 2012, 12:50PM
Twitter's Dorsey named Cannes Lions Media Person of 2012
Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised as the Cannes Lions Media Person of the Year in the south of France next month, for creating "an entirely new way for people to communicate".
Paddy Power ad banned for being offensive to transgender community
by Loulla-Mae Eleftheriou-Smith,
16 May 2012, 08:51AM
Paddy Power ad banned for being offensive to transgender community
Paddy Power's TV and online ad asking viewers to spot "transgendered" ladies among a crowd of racing fans has been banned by the advertising watchdog after a flurry of complaints.
MAA survey shows agency salary bounceback after 2011 plunge
by Matthew Chapman,
16 May 2012, 08:30AM
MAA survey shows agency salary bounceback after 2011 plunge
Agency salaries have increased 7.7% year on year with planners seeing the biggest percentage increase in wages, according to Marketing Agencies Association research.
Coca-Cola unleashes the 'super fan' for Euro 2012 activity
by Matthew Chapman,
16 May 2012, 09:34AM
Coca-Cola unleashes the 'super fan' for Euro 2012 activity
Coca-Cola is asking consumers to "unleash their inner super fan and celebrate football happiness", in an integrated campaign supporting its sponsorship of Euro 2012.
Center Parcs TV ad banned
by John Reynolds,
16 May 2012, 09:23AM
Center Parcs TV ad banned
A TV ad for Center Parcs has been banned by the advertising watchdog for promoting a family deal that was only available in the middle of the week during school term time.
Latest Work
Halfords 'the best trips last a lifetime' by DLKW Lowe
15 May 2012, 04:39PM
Halfords 'the best trips last a lifetime' by DLKW Lowe
Halford's new summer campaign centres around a 60" TVC execution, written by DLKW Lowe's executive creative directors Richard Denney and David Henderson and directed by Frederic Planchon through Academy.
The Weather Channel 'your weather' by BBH New York
14 May 2012, 02:02PM
The Weather Channel 'your weather' by BBH New York
The Weather Channel is providing viewers with a way to personalise their weather forecast online in a new campaign by Bartle Bogle Hegarty New York.
T-Mobile 'giving Britian what Britain loves' by Saatchi & Saatchi
14 May 2012, 01:52PM
T-Mobile 'giving Britian what Britain loves' by Saatchi & Saatchi
Louie Spence takes on the role of the Queen in T-Mobile's Jubilee celebration spot in its "what Britain loves" campaign.
Carlsberg 'fan academy' by Fold7
14 May 2012, 01:39PM
Carlsberg 'fan academy' by Fold7
Des Lynam, Stuart Pearce and Sir Bobby Charlton star in a new TV campaign for Carlsberg.
Smooth Radio 'feed your soul' by Arnold KLP
11 May 2012, 02:21PM
Smooth Radio 'feed your soul' by Arnold KLP
Smooth Radio has released creative work for its spring marketing campaign that is focused on the emotional lift music provides.
Also in the News
Rebekah Brooks brands hacking investigation 'expensive sideshow' and 'waste of public money'
by Mark Banham, 15 May 2012, 05:49PM
MEC celebrates the first 10 years as industry 'perverts'
by Arif Durrani and Maisie McCabe, 16 May 2012, 08:30AM
General Motors confirms it is 'reassessing' Facebook ad spend
by Sarah Shearman, 16 May 2012, 09:20AM
Premier Foods backs Great Little Ideas with social media push
by Loulla-Mae Eleftheriou-Smith, 16 May 2012, 11:31AM
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