Friday 11 May 2012

Marketing Daily - Interview with Ocado's Jason Gissing; plus NFC, Clinton Cards, Bing and Vinnie Jones

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Breaking news from Marketing
 
Breaking news from Marketing May 2012
 
Latest News
 
Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
Matt Chapman,
11 May 2012
 

The Ocado co-founder and commercial director is resolutely optimistic despite the brand's...

Ocado co-founder and commercial director Jason Gissing
 
 
Brand barometer: Tablets, which one is most prominent online?
Gemma Charles,
11 May 2012
 

iPad 2 is the most prominent, followed by Sony Tablet S

iPad 2: high share of voice
 
 
2012: The year of NFC contactless payments?
Sarah Shearman,
11 May 2012
 

Though many retailers and consumers remain sceptical, the rise of NFC technology...

 
 
The Myth of Work Life Balance
Nicola Clark,
09 May 2012
 

The focus on achieving balance among millennial women shows that brands need...

The Myth of Work Life Balance
 
 
Clinton Cards chief Willson-Rymer departs following administration
Matthew Chapman,
11 May 2012
 

Clinton Cards chief executive Darcy Willson-Rymer, the former Starbucks UK & Ireland...

Clinton Cards: placed in administration
 
 
Bing steps up challenge to Google with new 'social search' feature
Sarah Shearman,
11 May 2012
 

Microsoft is rolling out an update to Bing that brings in results...

Bing steps up challenge to Google with new 'social search' feature
 
 
Weight Watchers appoints Davidson to head marketing
Matthew Chapman,
11 May 2012
 

Weight Watchers has hired former Levi Strauss marketing director Julie Davidson to...

Weight Watchers: opened its first branded Lifestyle Centre last month
 
 
Vinnie Jones revealed as new face for 'Make Mine Milk' push
Loulla-Mae Eleftheriou-Smith,
11 May 2012
 

Vinnie Jones has today (11 May) been revealed as the latest high-profile...

Vinnie Jones: new face of Make Mine Milk campaign
 
 
Stella Artois Cidre to launch pear variant for UK market
Loulla-Mae Eleftheriou-Smith,
11 May 2012
 

Stella Artois Cidre, the cider variant from AB InBev-owned Stella Artois, will...

Stella Artois Cidre Pair: new cider variant launching in June
 
 
Zoopla acquires dotcom Upmystreet.com to boost traffic
Sarah Shearman,
11 May 2012
 

Zoopla, the online property portal, has acquired Upmystreet.com, one of the original...

Zoopla: acquisition of upmystreet.com
 
 
 
 
Blogs
 
 
If it’s OK by Gary Neville, it’s OK by me
John Reynolds
 

So the Football League is in talks with Capital One about the US financial giant...

 
 
After the Falklands, how will WPP police its agencies?
Chris Barraclough
 

Y&R Buenos Aires has “gone rogue” and produced a piece of propaganda on behalf of the Argentine Government featuring a...

 
 
What’s going on at WH Smith?
Richard Fullerton
 

I had cause to visit my local WH Smith in Wood Green, North London, on...

 
 
How Samsung trumped Nokia
Helen Edwards
 

One day, the story of how Samsung eclipsed Nokia as the number one mobile phone brand by handset shipments will...

 
 
Marketing isn’t Dead
Brand Learning
 

This post is provided by Mhairi McEwan, Co-Founder & CEO at Brand Learning , global...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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