Tuesday, 22 May 2012

The Wall > Facebook stock continues to sink as investors dish out blame

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Facebook stock continues to sink as investors dish out blame
@gordonmacmillan
22 May 2012, 2:49PM

Mark Zuckerberg : Stock in Facebook falls for the third day since IPOFacebook shares are continuing to sink today and are currently almost $6 off of their IPO price of $38 having fallen as low as $31.03.

As they continue to perform in a lacklustre fashion people are starting to ask what went wrong with one of them most anticipated IPOs in years?

WPP shows no sign of Facebook concern as it signs deal with Buddy Media
@gordonmacmillan
22 May 2012, 2:33PM

Facebook buildingWhile doubts circle about advertising on Facebook WPP Group has pushed ahead with a deal with social software firm Buddy Media and chosen it as its preferred social ad management partner for handling Facebook advertising across its various media agencies.

Insights versus Inference; how brands can benefit from both to become more social
Joanne Jacobs
22 May 2012, 8:35AM

With all the social media and influence measurement tools available today, the communications sector should be understanding more about what makes us happy and productive, and what motivates us to participate in social conversations.

PRs expect SEO income rise, but is the knowledge there to support it?
Chris Lee
22 May 2012, 8:07AM

The topic of PR and SEO is one which continues to fascinate me. Why is it that so many PR agencies have been slow to exploit this field, estimated to be worth £500m per year?

Facebook and The Social Contract - What Zuckerberg can learn from Rousseau
Nick Hammond
22 May 2012, 7:37AM

Jean-Jacques Rousseau and Mark ZuckbergJean Jacques Rousseau’s classic work of social and political philosophy – The Social Contract (published in 1762), starts famously with the words – Man is born free, and everywhere he is in chains. Although it may not seem immediately apparent, there is a direct link between this philosophical work of the 18th Century and Facebook.

More than a million tweets mark Chelsea's win over Bayern Munich [infographic]
@gordonmacmillan
21 May 2012, 3:02PM

ExactTarget have put together this infographic for Saturday’s Champions League final, which saw more than a million tweets sent as Chelsea went on to beat Bayern Munich on penalties.

On Twitter, and on the field, the man of the Match was Chelsea hero Didier Drogba.

Facebook shares fall by almost 13% as they begin trading
@gordonmacmillan
21 May 2012, 2:31PM

New York post front page from May 21 on the Facebook IPOUPDATE: Facebook shares failed to bounce back last night and ended up down by almost 11% or $4 on their $38 IPO price.

The Rupert Murodch-owned New York Post gave its view of the Facebook IPO with this Monday front cover as it dubbed investors “ZUCKERS!”.

Three days of video added to YouTube every minute
Charlotte Henry
21 May 2012, 2:09PM

As YouTube celebrates it’s seventh birthday, The Verge have reported that a staggering seventy-two hours of video are uploaded to the the site every minute, a whole day’s worth of content more than a year ago. Owned by Google, YouTube has become embedded into the search process with videos hosted by it gaining prominence in the Google search algorithm, and therefore search results. Consequently, it has eliminated competition from the like of Vimeo, who offer an equally good, if not better, service, but do not have the groundswell in take up.

The bank of Facebook - is social banking on the way?
Adam Fairbrother
21 May 2012, 11:56AM

Remember how we scoffed at those hapless souls who put their bank details up on Facebook when the social network first became popular? It now looks as though this was a misguided but ultimately accurate premonition of a future development in social media.

Social media marketing is ludicrously complicated [infographic]
Polly Becker
21 May 2012, 11:10AM

How complicated exactly is social media marketing? If you look beyond Facebook, Twitter and Google+ the sea of social media sites, tools and platforms makes for a dizzying sight as this infographic highlights.

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