| Latest News | | | | | The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account. | | | | | | Mindshare is believed to have retained the US portion of Unilever's £3bn global media-buying business as part of an ongoing market-by-market review. | | | | | | Missing People, the independent charity that offers support for missing people and their families, has launched an emotionally-charged campaign that encourages consumers to call the helpline. | | | | | | An interactive film for Nike, where users can click on featured footballers for stats and social media links, has become the most shared advert on the social web this week with 585,286 shares. | | | | | | City Index, the financial spread betting provider, has appointed Arena Media to handle its global planning and buying account, estimated to be worth a seven-figure sum. | | | Latest Work | | | | | Paddy Power has launched its latest ad in the "we hear you" campaign with an online film ahead of next month's European football championship. | | | | | | As a follow up to Samsung's "take part" campaign, Cheil USA has launched a global online film featuring David Beckham to promote the Samsung Galaxy Note. | | | | | | With work from the BBC, Which?, Pilgrims Choice, Birds Eye, Absolut Vodka and Cancer Research UK. | | | | | | Nike has drafted in some big names in football for its latest TV campaign, including Santos FC's Neymar and Bayern Munich's Franck Ribery. | | | | Latest Blog Entries | | "Nobody watches TV ads anymore ! " | MARTIN BOWLEY, 23 May 2012, 6:05AM | | WHAT'S THE STORY? | Dave Trott, 22 May 2012, 8:05AM | | Talk to me, I'm listening | Tara Beard-Knowland, 21 May 2012, 10:05AM | | Google's mobile minefield | Christian Schmalzl, 15 May 2012, 1:05PM | | COME OFF BROADCAST, GO ON RECEIVE | Dave Trott, 15 May 2012, 8:05AM | | Channel 4รข²s corporate fat cats must be grateful they're not running a PLC | Jeremy Lee, 14 May 2012, 3:05PM | | | | | | | |
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