Friday 25 May 2012

Media AM - Arena Media nets global City Index contract, The Sun to up its print run for Euros and Olympics, Mindshare, 30 under 30, NFC trial, Jeremy Hunt, Conde Nast

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Media AM Bulletin
 
 
 
*   Latest News
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City Index: Arena Media lands account
Arena Media nets global City Index account
Nick Batten, 25 May 2012

City Index, the financial spread betting provider, has appointed Arena Media to...

  
The Sun: to increase print run during the 2012 Euros and Olympic Games
The Sun plans Euros and Olympics assault
John Reynolds, 25 May 2012

The Sun is planning to up its print run by more than...

  
Dove: body language by Ogilvy & Mather
Mindshare retains Unilever media buying in the US
Daniel Farey-Jones, 25 May 2012

Mindshare is believed to have retained the US portion of Unilever's £3bn...

  
NFC ads trial: majority of respondents reported a positive experience
Large-scale NFC ads trial gets 3,000 people to interact
Maisie McCabe, 25 May 2012

Ads with Near Field Communication (NFC) interactivity work best when they have...

  
Media Week: 30 Under 30 project seeks best young talent in commercial media
Media Week's 30 Under 30 reveal to be held at Cuckoo Club
Jeremy King, 25 May 2012

The reveal for Media Week's 30 Under 30 will be held at...

  
Jeremy Hunt, secretary of state for culture, Olympics, media and sport
Hunt lobbied Cameron on News Corp's behalf
Maisie McCabe, 25 May 2012

Culture secretary Jeremy Hunt made private representations to prime minister David Cameron...

  
GQ: Condé Nast readies ad-specific metrics service
Conde Nast offers advertisers tablet metrics
Nick Batten, 25 May 2012

Conde Nast is to provide advertisers with ad-specific metrics for its UK...

  
*   Also in the News
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Beiersdorf kicks off £110m pan-Euro media review
Nick Batten, 24 May 2012
Clifford named Newsworks strategy director
Katherine Levy, 24 May 2012
Arcadia starts £4m media agency contest
Maisie McCabe, 24 May 2012
DMGT'S national and regional titles axe nearly 600 jobs
John Reynolds, 24 May 2012
WPP appoints Deborah Kerr to head Team News
Sara Kimberley, 24 May 2012
Facebook 'plotting ad-tracking system'
Sarah Shearman, 24 May 2012
 
 
Blogs
Liking Facebook, marking your own homework and Nazis
Ivan Clark

I have been thinking about Facebook, mainly because of last week's public share sale...

Hello Stevie
Sue Unerman

Picture source : cafepress.com This is not a blog about greeting Stevie Gladdis, our...

Data v Emotion: A Media360 Thriller
Matt Bourn

The lowdown from your ringside civilian reporter… It was like watching two heavyweights slug...

ScreenNotMediaExpo
Ivan Clark

  If you not interested in Outdoor advertising, or more specifically DOOH (digital out-of-home)...

NFI again
Sue Unerman

image source: www.telegraph.co.uk May 2012 and once again I am not invited to Google...

Facebook dominates online global conversation about marketing and advertising
Richard Lambert

As the great and the good gather for the ninth annual Media360 Conference today, joint...

The future of C4 and Facebook was on ITV this week
Steve Hatch

Neil Hughes from 56 Up This week saw the latest instalment of The Up...

Bring X-Factor style voting to AGMs
John Reynolds

The AGM, sometimes referred to as the "annual geriatrics' moan" or more commonly "annual general...

 
 
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