Marketing Daily - Microsoft UK's marketing boss on refocusing on innovation after a major restructure; plus Tesco, Under Armour, Lufthansa, and Uniqlo

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View in web browser View text-only version   Breaking news from Marketing May 2012   Latest News   Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure Sarah Shearman, 24 May 2012   The Microsoft UK chief marketing officer is honing its strategy of promoting...     Google's Schmidt says he 'disagrees' with EU competition concerns Sarah Shearman, 24 May 2012   Google's chairman Eric Schmidt has said the company "disagrees in general" with...     The changing face of music tie-ups Sarah Shearman, 24 May 2012   The proliferation of digital music has led big brands to shift toward...     Adrian Mooney to head up EMEA marketing team at Tata Global Beverages Gemma Charles, 24 May 2012   Tata Global Beverages, the owner of the Tetley tea brand, has promoted...     Facebook 'plotting ad-tracking system' Sarah Shearman, 24 May 2012   Facebook is working on a system to measure the impact of advertising...     Tesco gives ready meals multimillion-pound revamp Matthew Chapman, 24 May 2012   Tesco is giving its ready meals a multimillion-pound relaunch supported by a...     Brand builder: Under Armour Kim Benjamin, 24 May 2012   The brand invested in its first major European marketing campaign last month,...     Wells & Young's marketing director Chris Lewis leaves for consultancy life Gemma Charles, 24 May 2012   Chris Lewis, the marketing director of Wells & Young's Brewing Company, is...     Promotion: Forrester's Interactive Marketing and eBusiness & Channel Strategy Summits 2012 These Events will empower you to address the challenges in engaging customers across their fast-growing range of digital access points and implementing agile commerce to drive competitive advantage.   Also in the News   Thomas Cook appoints chief executive John Reynolds, 24 May 2012   Most businesses lack effective single customer view, finds survey Daniel Farey-Jones, 24 May 2012   Lufthansa introduces Berlin routes Loulla-Mae Eleftheriou-Smith, 24 May 2012   Novak Djokovic to wear Uniqlo at French Open John Reynolds, 24 May 2012   HP to cut 27,000 jobs in next two years Matthew Chapman, 24 May 2012       Blogs     Making Connections to Create Value Brand Learning   This post is provided by Martin Borrett, Group Client Director at Brand Learning , global...     Agile government and bad coffee Gemma Charles   Monday's Agile Government Communications Conference, held to let agencies know how they can contribute to...     Helen Edwards: Why borderline decisions can make or break a brand Helen Edwards   Some years ago, I worked at a mid-sized agency that had a very good record in pitches. It had claimed...     Is there more to Samsung than Chelsea realise? Unofficial Partner   Samsung and Chelsea have had a good week. But what now? After the penalty shootout...     What will an end to ‘one bag legislation’ mean for travel retail? Sally Alington   The recent news that the European Parliament has voted in favour of stopping airlines from...             Whitepapers     Going Global In A Social World (Expert Reports)   Social networking is indisputably a global phenomenon. A recent Forreste...     Turn Buying Signals Into Buying Actions Through Direct Response Advertising (Expert Reports)   Do you truly understand the unique interests of your customers? Performa...     Crowdsourced Video: Open The Window To Crowdsourced Creative Video Content And Generate Greater Consumer Engagement (Expert Reports)   Producing compelling video content is key - but how do you make yours st...     Social Media Mastery: Making Technology Work for You (Webcast)   Sometimes you may feel bombarded by all the demands that email, social n...     Online Advertising in 2012: A Waste Of Time Or Improving Your Bottom Line? (Webcast)   With the explosion of online advertising, many brands have taken a scatt...         Customer Marketing Manager, Stopgap £31700 - £50300 per annum, South East England Technical Project Manager - Specialist Digital Agency, Ad Lib £30000 per annum, Bristol Media Buyer/Planner, TMS Group Up to £25,000 (depending on experience), Dartford, Kent Product Executive, Trader Media Group £32,000, Wimbledon (South London) Product Manager, Trader Media Group £32k, Wimbledon Commercial Manager, Tesco - Clubcard £Competitive + Benefits, Three Bridges Retail & POS Marketing Manager, TUI Travel Plc £Competitive, Luton, Bedfordshire Business Director, Dynamic New Alliances £80K, London UK Marketing Director, Fitzroy Executive £115000 - £130000 per annum + benefits package, London CLIENT SERVICE EXECUTIVE, Regan & Dean Recruitment Limited £30000 - £35000 per annum + Bonus & Benefits, London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ▼  May (143) The Wall > Facebook is not the new Google. 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