| | | Latest News | | | | | The Government is preparing to review its media buying business, currently handled by WPP's M4C and expected to be worth in the region of £120m next year, as part of a shake-up in its approach to its marketing activities. | | | | | | Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital campaign as part of activity to celebrate next week's Jubilee weekend. | | | | | | Stephen Fry, Sir Richard Branson, Yvette Cooper MP and pop-group The Saturdays have become the first high-profile names to support the same-sex marriage campaign for the Coalition for Equal Marriage. | | | | | | Irn-Bru, the soft-drink brand owned by A G Barr, is airing a humorous TV ad running under its 'Gets You Through' message, which features a humorous take on the name "Fanny". | | | | | | Samsung is rolling out an online and cinema spot featuring David Beckham, Jamie Oliver and Victoria Pendleton, inviting people to ''take part in the true spirit of the Olympic Games". | | | | | | Cadbury Wispa has launched a £3.5m ad campaign to promote its bitesize addition, targeting teenagers who may not have heard of the brand before its 2008 relaunch. | | | Latest Work | | | | | Being, part of TBWA, has created a campaign in the US for Kraft's new Anything Dressing. | | | | | | Safestore, the self-storage company, has launched its first ever above-the-line campaign created by WCRS and directed by the award-winning Dougal Wilson. | | | | | | Abbott Mead Vickers BBDO's new ad for Foot Locker - the first major work since the agency picked up the business - is shot from the point of view of a member of Foot Locker staff via their camera phone. | | | | | | Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize addition, Cadbury Bitsa Wispa. | | | | Latest Blog Entries | | WHAT'S THE STORY? | Dave Trott, 22 May 2012, 8:05AM | | "Nobody watches TV ads anymore ! " | MARTIN BOWLEY, 21 May 2012, 12:05PM | | Talk to me, I'm listening | Tara Beard-Knowland, 21 May 2012, 10:05AM | | Google's mobile minefield | Christian Schmalzl, 15 May 2012, 1:05PM | | COME OFF BROADCAST, GO ON RECEIVE | Dave Trott, 15 May 2012, 8:05AM | | Channel 4รข²s corporate fat cats must be grateful they're not running a PLC | Jeremy Lee, 14 May 2012, 3:05PM | | | | | | | |
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