Monday, 28 May 2012

Digital AM - Yahoo, DMGT, Unilever, Apple

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Digital AM
Latest news
Yahoo pulls plug on Livestand after seven months
Yahoo pulls plug on Livestand after seven months
by Sarah Shearman
28 May 2012, 10:49AM
Yahoo is shutting down its personalised magazine-style app Livestand, only seven months after it launched and two weeks into the interim chief executive's tenure.
DMGT digital growth to offset print fall 'within five to ten years'
DMGT digital growth to offset print fall 'within five to ten years'
by John Reynolds
28 May 2012, 09:30AM
Digital revenue growth at DMGT's consumer division will have made up for an expected fall in its print revenues within the next 10 years, its finance director Stephen Daintith has predicted.
Unilever partners with News Corp and Viacom for digital content
Unilever partners with News Corp and Viacom for digital content
by Loulla-Mae Eleftheriou-Smith
28 May 2012, 09:52AM
Unilever's marketing chief Keith Weed has said the company is going back to its soap opera past by negotiating content sponsorships with media giants Viacom and News Corporation, which will help it connect with consumers online.
Apple welcomes former Dixon boss with £36m 'golden hello'
Apple welcomes former Dixon boss with £36m 'golden hello'
by Nick Batten
28 May 2012, 09:25AM
Apple has awarded a $56m (£36m) "golden hello" to John Browett, the former Dixons boss who it recently poached to lead its retail division.
Also in the news
Conde Nast offers advertisers tablet metrics
by Nick Batten, 25 May 2012, 11:30AM
MediaCom partners with InMobi to develop mobile campaigns
by Arif Durrani, 25 May 2012, 12:25PM
Toyota launches digital teaser campaign for its latest sports car
by Sarah Shearman, 25 May 2012, 11:42AM
Are you suffering from a digital eating disorder?
by Nicola Clark, 25 May 2012, 11:30AM
From the blogs
Should you act local?
Tara Beard-Knowland
28 May 2012, 9:47AM
Tech brands dominate Top 100 most valuable global brands [infographic]
Polly Becker
28 May 2012, 9:17AM
Mobile puts retail on a rollercoaster - how brands are innovating to engage
David Llewelyn-Jones
28 May 2012, 8:45AM
General Motors CMO: Joel Ewanick - Saint or Sinner?
George Parker
28 May 2012, 8:12AM
Maxxis drives sports partnerships
Chris J Reed
28 May 2012, 3:13AM
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