Tuesday, 8 May 2012

Digital AM - More Th>n, Halifax, MasterCard, Nectar, Yahoo

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Digital AM
Latest news
More Th>n to sponsor MSN pet portal
More Th>n to sponsor MSN pet portal
by Maisie McCabe
08 May 2012, 10:43AM
More Th>n, the insurance brand, has signed an eight-month deal to sponsor 'More Than a Pet', a new pet channel on the MSN website.
FindaProperty and Halifax launch home finder app
FindaProperty and Halifax launch home finder app
by Matthew Chapman
08 May 2012, 09:30AM
Halifax has partnered with FindaProperty.com to launch a "one-stop shop" app for UK house hunters, which provides a property search, mortgage calculator and local area information.
MasterCard unveils PayPass digital wallet
MasterCard unveils PayPass digital wallet
by Alex Brownsell
08 May 2012, 09:34AM
MasterCard is to launch a new digital wallet service, which it claims will offer consumers and merchants a "faster and easier" payment system.
Nectar introduces Gift Horse brand character to promote online discounts
Nectar introduces Gift Horse brand character to promote online discounts
by Sarah Shearman
08 May 2012, 11:40AM
Loyalty scheme Nectar is introducing a brand character called 'Gift Horse', as part of an integrated campaign to promote its eShops online discounts portal.
Yahoo chief apologises for padding CV
Yahoo chief apologises for padding CV
by Sarah Shearman
08 May 2012, 09:06AM
Yahoo's chief executive Scott Thompson has apologised to employees in a memo, after it was discovered last week that he had padded his CV.
Wagon Wheels launches Bing map treasure hunt
Wagon Wheels launches Bing map treasure hunt
by Maisie McCabe
08 May 2012, 08:30AM
Wagon Wheels, the Burton's Foods snack, is to launch a digital game using Bing maps as part of an integrated campaign designed to help the classic brand resonate with younger teenagers.
Also in the news
Revolution: Social Media - Meet the new social networks
by Trevor Clawson, 04 May 2012, 08:00AM
Revolution: Social Media - ROI: Like it or lump it
by Kim Benjamin, 04 May 2012, 08:00AM
Revolution: Special Report - Real-time bidding - A new dawn for display?
by Stuart Derrick, 04 May 2012, 08:00AM
Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
by Kim Benjamin, 04 May 2012, 08:00AM
KLM launches nine-month Facebook initiative
by Loulla-Mae Eleftheriou-Smith, 04 May 2012, 10:00AM
From the blogs
Footie Palace
Greg Taylor
08 May 2012, 9:32AM
Hope for sale
Greg Taylor
08 May 2012, 9:05AM
Guardian and Washington Post suffer dramatic decline as users desert Facebook apps
@gordonmacmillan
08 May 2012, 9:00AM
Facebook acquires mobile startup Glancee
@gordonmacmillan
08 May 2012, 8:02AM
BYPASS THE SALT
Dave Trott
08 May 2012, 7:11AM
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