Thursday, 3 May 2012

Data & Direct Bulletin from Brand Republic - RSPCA, data protection laws, Thomas Cook, ICO, EDF

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RSPCA calls review of £5m DM account
RSPCA calls review of £5m DM account
by Sara Kimberley
03 May 2012, 11:00AM
The RSPCA, the animal-welfare charity, has called a review of its estimated £5 million direct marketing account.
Europe's 'chilling' data reforms will deter a UK Facebook or Twitter
Europe's 'chilling' data reforms will deter a UK Facebook or Twitter
by Sarah Shearman
02 May 2012, 11:36AM
It will be difficult for the UK to be home to the next Twitter or Facebook, because of the "chilling" effects of Europe's proposed changes to data protection laws, claim industry representatives.
Thomas Cook overhauls 2013 strategy to ease booking process
Thomas Cook overhauls 2013 strategy to ease booking process
by Loulla-Mae Eleftheriou-Smith
03 May 2012, 01:11PM
Thomas Cook marketing director Michael Johnson has vowed to focus the tour operator's marketing activity on "getting back to basics".
Twelve months on and the ICO is ready to enforce 'cookie' law
Twelve months on and the ICO is ready to enforce 'cookie' law
by Sarah Johnson
30 April 2012, 08:30AM
ABC Interaction 2012: David Evans, group manager, business & industry, Information Commissioners Office (ICO) says it now expects more from website owners faced with compliance to new 'cookie' regulations.
Russell Davies: If we keep data, we have responsibility for how it is shared
Russell Davies: If we keep data, we have responsibility for how it is shared
by Russell Davies
03 May 2012, 08:00AM
The other week, I was talking about the Quantified Self and data in that silly, self-regarding sense of logging all your habits in some vague attempt to understand yourself better or, perhaps, to outsource your showing off.
EDF hires AKQA as lead digital agency
EDF hires AKQA as lead digital agency
by Sara Kimberley
03 May 2012, 11:00AM
EDF Energy has appointed AKQA as its lead digital advertising agency.
Lida appoints Nathan Gainford as managing partner
Lida appoints Nathan Gainford as managing partner
by Sara Kimberley
27 April 2012, 10:08AM
Lida has appointed Nathan Gainford as managing partner to oversee the agency's new client, O2.
CREATIVE STRATEGY: Olympics? On the whole, I'd rather be in Philadelphia
CREATIVE STRATEGY: Olympics? On the whole, I'd rather be in Philadelphia
by Simon S Kershaw
25 April 2012, 03:17PM
At a recent D&AD event, I met an ECD who lives in East London. Wisely, she has taken the opportunity of the Olympics jamboree to rent out her house and bugger off on an exotic holiday. Lucky lady.
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