Wednesday 30 May 2012

Digital AM - Samsung, Kleenex, Twitter, Glaceau vitaminwater

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Digital AM
Latest news
Samsung adds music store to mobile offering
Samsung adds music store to mobile offering
by Matthew Chapman
30 May 2012, 11:48AM
Samsung is to go up against Apple and Spotify with the launch of a music store that will allow users of its smartphones and tablets to buy or stream from a catalogue of 19 million songs via a partnership with 7digital.
Kleenex rolls out Facebook game for hay fever sufferers
Kleenex rolls out Facebook game for hay fever sufferers
by Sarah Shearman
30 May 2012, 10:14AM
Kleenex, the Kimberley-Clark-owned tissue brand, is launching a new Facebook game that can be played in a user's newsfeed, to promote its Balsam range to hay fever sufferers.
Twitter in agency hunt to boost consumer appeal
Twitter in agency hunt to boost consumer appeal
by Sara Luker
29 May 2012, 06:14PM
Twitter has fired the starting gun on a major pitch process as it attempts to become a more mainstream consumer brand. The social network is looking for its first UK PR agency to position it as a people-focused brand and challenge Facebook.
Glacéau vitaminwater in Olympic ticket Twitter giveaway
Glacéau vitaminwater in Olympic ticket Twitter giveaway
by Loulla-Mae Eleftheriou-Smith
30 May 2012, 09:15AM
Coca-Cola's "enhanced water" brand Glacéau vitaminwater is using its Twitter account to give away Olympic beach volleyball tickets and boost awareness of its status as "best mate" of the London 2012 Games.
Think BR: Google spoiled the fun
Think BR: Google spoiled the fun
by Dan Pearce
30 May 2012, 08:00AM
Every change to Google's search algorithm over the past three years has made it that much harder for the affiliate, writes Dan Pearce, director, Have You Seen.
BlackBerry maker confirms 'significant' job cuts amid review
BlackBerry maker confirms 'significant' job cuts amid review
by Matthew Chapman
30 May 2012, 09:38AM
BlackBerry owner Research in Motion (RIM) has confirmed it will make "significant" job cuts as investment banks JPMorgan Chase and RBC Capital Markets carry out a strategic review that could lead to tie-ups with other businesses.
Helen Edwards: Lies, damn lies and 'dataviz'
Helen Edwards: Lies, damn lies and 'dataviz'
by Helen Edwards, PPA Business columnist of the year
30 May 2012, 11:00AM
With 'data visualisation' finally at the forefront of marketers' consciousness, it is important that truth is not a casualty of creativity
Also in the news
Daily Mirror editor Wallace elbowed out ahead of seven day publishing model
by John Reynolds, 30 May 2012, 10:32AM
David Beckham scores Elle's first solo male cover
by Arif Durrani, 30 May 2012, 08:30AM
New Media Age editor Justin Pearse to join Bite Communications
by Sara Luker, 29 May 2012, 04:25PM
From the blogs
Barclays looks to step up its social media as UK banks trail
@gordonmacmillan
30 May 2012, 10:38AM
God save the Queen
Sue Unerman
30 May 2012, 10:00AM
5 types of content to increase traffic, engagement, and shares
Khusboo Aulakh
30 May 2012, 9:16AM
Former News of the World editor Andy Coulson arrested on perjury charges
@gordonmacmillan
30 May 2012, 9:03AM
Urban Beautification
Greg Taylor
30 May 2012, 8:53AM
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