Latest news | | | | | | Global's talk radio network LBC, self-styled as 'London's Biggest Conversation', became a national station today on DAB radio. | | | | | | | Kellogg's cereal brand Krave has created a free-to-play mobile game called Pitfall!Krave that invites consumers to compete for the chance to take part in a real-world event to be held in Malta and filmed by MTV. | | | | | | | Barclays has revealed details of the "balanced scorecard" it will judge itself against, in its drive to instil a new set of "purpose and values" and reposition the brand as the "go-to bank" for all stakeholders. | | | | | | | ABBA, Roxette, The Bridge, Bjorn Borg and Ikea: UK consumers have always loved Scandinavian culture and its simplistic, practical style. And the feeling is mutual, says former Ikea UK marketing director Anna Crona. | | | | | | | Tom Tagholm, the director behind Channel 4's "meet the superhumans" spot, has signed to Park Pictures. | | | | | | | Isobar has bought Verawom, one of China's social-creative companies, to add a culturally relevant dimension to the digital capabilities of the Dentsu Aegis Network agency. | | | | From the blogs | | | | | | | | | | | | Latest jobs | | | | | | | Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising.
| |
No comments:
Post a Comment