Monday, 17 February 2014

Campaign Daily Fix - Macmillan Cancer Support campaign, Publicis Groupe & Havas results, FT Weekend TV ad, Paddy Power, Starcount, Possible

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Latest news
Macmillan seeks support with new cancer campaign
by James Swift,
17 February 2014, 11:00AM
Macmillan seeks support with new cancer campaign
Macmillan Cancer Support is back with a new campaign reminding people that no one should face cancer alone, one year after releasing its moving "not alone" spot.
Publicis Groupe reports 'record year' despite Q4 softening
by Maisie McCabe,
17 February 2014, 09:21AM
Publicis Groupe reports 'record year' despite Q4 softening
Publicis Groupe, the owner of Saatchi & Saatchi and Starcom MediaVest Group, had a "record year" in 2013 with pre-tax income up nine per cent despite revenue softening in the final three months.
FT backs FT Weekend with first TV ad
by Maisie McCabe,
17 February 2014, 11:30AM
FT backs FT Weekend with first TV ad
The Financial Times is launching its first TV ad to support its weekend edition, the FT Weekend, today.
Lucky Generals joins Paddy Power roster
by Jeremy Lee,
17 February 2014, 12:50PM
Lucky Generals joins Paddy Power roster
Lucky Generals has been appointed by Paddy Power to extend its campaign against homophobia in football.
Brad Fairhead joins Starcount as chief strategy officer
by Jeremy Lee,
17 February 2014, 10:43AM
Brad Fairhead joins Starcount as chief strategy officer
Brad Fairhead, the former managing director of Hypernaked, has joined the social media data analytics company Starcount as its chief strategy officer.
Booking.com launches first UK brand campaign
by James Swift,
17 February 2014, 11:57AM
Booking.com launches first UK brand campaign
Booking.com celebrates the small things that can make or break holiday accommodation for people, in its first UK brand campaign.
Possible appoints Mikhail Goldgaber as head of UX
by Kate Magee,
17 February 2014, 09:50AM
Possible appoints Mikhail Goldgaber as head of UX
Possible, the WPP digital digital agency, has appointed SapientNitro's Mikhail Goldgaber as its head of experience.
Havas UK revenue surges 18% in Q4 2013
by Maisie McCabe,
17 February 2014, 08:59AM
Havas UK revenue surges 18% in Q4 2013
Havas has reported revenue of €514 million (£419.8 million) in the final three months of 2014, down two per cent year on year despite its UK businesses reporting an "excellent fourth quarter" with revenue up by 18 per cent.
Promoted
Private Hear: February 2014
by Staff,
06 February 2014, 08:00AM
Private Hear: February 2014
Chris Barraclough and Matt Batten are first in this year's new-look Private Hear to review radio ads from the month just gone.

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Latest Work

Netflix "get watching" by Fallon
17 February 2014, 08:49AM
Netflix
Netflix has released its first UK-specific ad campaign. Fallon created the spot, which was shot in London. The ad shows people in a variety of situations making use of the movie service for instance, in secret at work or on the sofa with friends. A...
Fifa 14 "play like a legend" by Jam
14 February 2014, 12:53PM
Fifa 14
The retired footballer Ruud van Nistelrooy is fronting a campaign to promote EA Sports Fifa 14 game on Microsoft s Xbox. Jam created the work, which begins with a spoof press conference where van Nistelrooy announces that he is ready to sign for a n...
Ovo Energy "feel loved again" by Fabula
14 February 2014, 10:10AM
Ovo Energy
The electricity and gas company Ovo Energy is launching a love-themed campaign on Valentine s Day that shows people dumping their power supplier. Fabula created two TV spots in which a therapist learns how other energy providers treat his clients. Th...

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