| | | | | | Mark Craze, chief executive of Havas Media Group in the UK, is leaving the French marketing group after nine years to explore other "exciting new projects". | | | | | | | | | | | | | Yahoo News Digest, the product developed by the Summly founder Nick D'Aloisio, has been launched in the UK. | | | | | | | | | | | | | Some 80% of Twitter's traffic in the UK is now being driven by mobile, the company has revealed today, significantly more than all other news sites, including BuzzFeed, Ampp3d and UsVsTh3m. | | | | | | | | | | | | | Piers Morgan's high-profile evening show on CNN is to end after three years of failing ratings. | | | | | | | | | | | | | In 1779, a man started a revolution when he protested against a changing society by smashing what he saw as the cause of his future impoverishment - a type of mechanical knitting machine. His name was Ned Ludd and the term for the anti-Industrial Revolution movement named after him, Luddism, is now used to denigrate anyone seen to be opposing progress. | | | | | | | | | | | | | Kopparberg, the Swedish cider brewery, has appointed Goodstuff Communications to handle its media planning and buying, after a two-way pitch also involving the incumbent Arena Media. | | | | | | | | | | | | | Things we like this week include the return of Fish 'n' Chips, Sir Martin Sorrell's defence of adland after MP Helen Goodman's 'riot' comments and EE's "Fanboxes" at the Baftas. | | | | | | | | | | | | | 20 February 2014: Starcom MediaVest Group has strengthened its top position with another win. | | | | | | | | | | | | | Years of conditioning have made us all scared. To allow brave, bold work to happen, we must change the old world order, James Denton-Clark advises. | | | | | | | | | | | | | Unilever today announced a partnership with Internet.org, a Facebook-led alliance of online partners, which will bring internet access to millions in rural India. | | | | | | | | | | | | | | | | | The new division of The Guardian is aiming for long-term, high-value commercial partnerships, its managing director, Anna Watkins, tells Arif Durrani. | | | | | | | | | | | | | The evolution of the media market is again top of mind this week, as the boardroom dynamo Anna Watkins returns to the spotlight in her new role at Guardian Labs. Lightning quick, personable and full of passion, Initiative's loss definitely feels like the news brand's gain. | | | | | | | | | | | | | ITV's proposed new channel targeting younger women will feature lifestyle and reality shows. By David Benady. | | | | | | | | | | | | | More brands are looking beyond the old marketing model to engage sceptical modern consumers, David Benady writes. | | | | | | | | | | | | | When I first started writing these columns, they were pretty grumpy - lots of poking fun at dumb agency stuff and pointing at industry idiocies. | | | | | | | | | | | | | Tess Alps explains how she defeated the motion 'Mobile is now Britain's favourite screen' at last month's Commons debate. | | | | | | | | | | | | | | | | | | In a surprise move, Facebook yesterday bought the popular multimedia messaging service WhatsApp. | | | | | | | | | | | | | Paul and Darika, the 'Trinny and Susannah' of digital marketing, explore the rise of native advertising and all its implications. | | | | | | | | | | | | | Media's resident curmudgeon Brian Jacobs reminds all digital pioneers there's still much to be gained from knowing advertising's history. | | | | | | | | | | | | | The Super Bowl used to be about the battle of advertising budgets, now it's a war of the social newsrooms, a new environment full of promise for plucky challenger brands, says Carat's managing director, Matthew Hook. | | | | | | | | | | | | | For a company recently compared to a virus, Facebook itself is apparently none too healthy. | | | | | | | | | | |
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