Marketing Daily - Tesco CEO Philip Clarke to unveil plan to shake off brand 'baggage'. Plus all the latest from Mobile World Congress 2014

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Marketing Daily Bulletin , 25th February 2014

Tesco CEO Philip Clarke to unveil plan to shake off brand 'baggage'   MWC 2014: Zuckerberg says social networks could be web's version of 911   MWC 2014: Samsung places design ahead of 'eye-popping' tech for Galaxy S5   MWC 2014: Internet of Things consortium chair warns of Google's 'Android effect'   MWC 2014: Ford dismisses concept of 'driverless' cars   Save the Children launches shock live-birth ad   Land Rover appoints ex-Audi marketer Dominic Chambers to global role   Microsoft's Xbox One takes fight to PS4 with £30 price cut   Michael Parkinson to host Waitrose TV   Choreographer inspired by Michael Jackson and Sony Xperia Z2   Chancellor George Osborne unveils ad campaign to tackle wealthy tax-dodgers   SEAT and Mango seek designers for city car creative challenge       ADVERTISEMENT IDENTITY IS THE NEW COOKIE!   Learn how to turn anonymous visitors into identified customers. Find us at TFMA Stand C6 - Stop by for trivia and refreshments! Download our FREE Survival Guide       JOBS BOARD Head of Category Management , Maple LeafCOMPETITIVE SALARY, PLUS BONUS, CAR/ALLOWANCE & BENEFITS , M4 CORRIDOR   ACCOUNT MANAGER | Integrated Agency | Confectionery | up to £30k , Judi Pattonup to £30k , London   ACCOUNT DIRECTOR - Creative London Agency - MOBILE/Social Media - £40-47k , Judi Patton£40-47k , London   Procurement Director - Promotions / POS / BTL , Fill Recruitment Ltd£70-£80k Basic + Superb Bonus Opportunities + Benefits , London, but travel required   Senior Account Manager up to £40,000 Surrey , Blue Skies Marketing Recruitment£35000 - £40000 per annum , London

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