Marketing Daily - M&S scores London Fashion Week victory over Topshop and Burberry. Plus Cadbury, VO5 and Chang Beer

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Marketing Daily Bulletin , 18th February 2014

London Fashion Week: M&S defeats Topshop and Burberry in social media battle   Marks & Spencer launches £150m ecommerce site ending seven-year Amazon partnership   Does the Co-op really care about what the public thinks - or is it just a PR stunt?   Brands should not try and 'chance' live events, says Twitter's new sales chief   Coke seeks 'Moments of Happiness' for World Cup push   Marketing and the LGBT community: when will it be normal to have gay couples in campaigns?   Cadbury Creme Egg challenges consumers to top brownies recipe in Google+ activity   VO5 and Brit Awards enter Twitter video partnership   Insects and Chang Beer on menu at London pop-up   Samsung swaps launching products for Launching People   Marketing salaries jumped by up to 45% in 2013 with trend set to continue   IPA Adaptathon blog: Diversification means adding, not substituting   JOBS BOARD Senior Category Manager , Ball & Hoolahan£60,000 + Car/Car Allowance , South East   Senior Brand Manager , FMCG Connectto c. £53,000 plus car, bonus, benefits , Yorkshire   Digital Business Development Manager , Telegraph Media GroupCompetitive + excellent benefits , London   Digital Marketing Manager , Risk Factory LtdUp to £35,000 based on experience, skills and working hours , Central London W1   CRM MArketing Manager , Propel£35000 - £40000 per annum + benefits and bonus , London

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