Campaign Daily Fix - Valentine's Day ad round up, John Litster promoted, Freeview, Diageo, McCann, Virgin Holidays, Viral chart

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Valentine's Day ad round up by Ben Hall, 14 February 2014, 09:13AM Sainsbury's, Tesco and Waitrose join Carphone Warehouse and Coppafeel, the breast cancer charity, with tactical ads positioned in today's newspapers. John Litster promoted to MD at Sky Media by Maisie McCabe, 14 February 2014, 10:36AM John Litster, the director of trading at BSkyB' s ad sales division Sky Media, has been promoted to the role of managing director of Sky Media. Freeview launches cat and budgie ad on Channel 4 by James Swift, 14 February 2014, 10:45AM Freeview, the free-to-air digital TV service, is launching an ad today that features a cat and a budgie singing Marvin Gaye and Tammi Terrell's 'You're All I Need To Get By'. Diageo reviews direct and e-CRM account by Maisie McCabe, 14 February 2014, 09:47AM Diageo is looking for an agency to handle the Western Europe direct and e-CRM business for its single-malt whiskies, including its Friends of the Classic Malts club. McCann hires Anomaly's Sergio Lopez to head production by James Swift, 13 February 2014, 12:37PM McCann London has hired Anomaly's global head of integrated production, Sergio Lopez, who most recently worked on Budweiser's "puppy love" Super Bowl ad, to lead its integrated production. Virgin Holidays send wolf-whistling email for Valentine's Day campaign by James Swift, 13 February 2014, 01:56PM Virgin Holidays is sending customers an email that wolf whistles when opened as part of a tactical direct mail campaign around Valentine's Day. Campaign Viral Chart: Canadian gay rights ad takes aim at Sochi by Ben Hall, 14 February 2014, 09:52AM An ad from the Canadian Institute for Diversity and Inclusion is the most-shared ad in the week that the Winter Olympic Games launched in Sochi. Yahoo UK rudderless as Flint becomes Microsoft sales director by Arif Durrani, 14 February 2014, 11:14AM Yahoo's newly appointed UK managing director Stuart Flint is leaving the company to take Simon Davies' role as sales director for Microsoft UK. Promoted Private Hear: February 2014 by Staff, 06 February 2014, 08:00AM Chris Barraclough and Matt Batten are first in this year's new-look Private Hear to review radio ads from the month just gone. ________ Latest Work Ovo Energy "feel loved again" by Fabula 14 February 2014, 10:10AM The electricity and gas company Ovo Energy is launching a love-themed campaign on Valentine s Day that shows people dumping their power supplier. Fabula created two TV spots in which a therapist learns how other energy providers treat his clients. Th... Fiat 500 "2014 spring/summer collection" by Krow 13 February 2014, 03:22PM Fiat has released a TV spot showcasing its 500 model. Krow spliced footage of the 500, which was shot in-house by Fiat through its Turin headquarters, with images used in the brand's outdoor, press and digital campaigns in the UK. The soundtrack is... Volkswagen Golf "parachute" by Adam & Eve/DDB 13 February 2014, 08:06AM The Volkswagen Golf may cost more than its rivals, but you get what you pay for that s the message of VW s new campaign. Adam Eve/DDB created three ads showing funny examples of someone sacrificing quality for a bargain. In the first, a parachuti... Also in the news Magazine ABCs: Top 100 at a glance by Arif Durrani, 13 February 2014, 02:47PM Signs that women's glossies are losing their shine by Joe Lepper, 14 February 2014, 08:42AM IPC Media's Style at Home posts double-digit year-on-year circulation increase by Joe Lepper, 13 February 2014, 03:35PM Latest Jobs Senior Account Manager £32000.00 - £40000.00 per annum + Fantastic Benifits!, City of London Marketing Manager £31 - £34000 per annum + 30 days hols + benefits, London Account Director £45000.00 - £55000 per annum + Fantastic Benifits, City of London Social Media Executive £15000 - £20000 Per Annum Benefits, Bolton European Brand Manager £Excellent Benefits Package, Feltham, Greater London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.