Friday, 21 February 2014

Marketing Daily - Top 12 brand superfans from Google, Starbucks to Barbie. Plus Three, Amazon and Toshiba

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Marketing Daily Bulletin
 
Marketing Daily Bulletin , 21st February 2014
Top 12 superfans from Google, Starbucks to Barbie: brand advocate or embarrassment?
Top 12 superfans from Google, Starbucks to Barbie: brand advocate or embarrassment?
 
Five year-old girl and her cat rock out to 'We Built This City' for Three ad
Five year-old girl and her cat rock out to 'We Built This City' for Three ad
 
Top 10 ads of the week: Amazon's Kindle TV ad fires it to the top spot
Top 10 ads of the week: Amazon's Kindle TV ad fires it to the top spot
 
The Forgetful Age - are mobiles replacing our memories?
The Forgetful Age - are mobiles replacing our memories?
 
Enter the DRAGONs: how the Baby Boomer generation is changing the nature of ageing
Enter the DRAGONs: how the Baby Boomer generation is changing the nature of ageing
 
Why UK brands should have enjoyed a cheeky flirtation with the Winter Olympics
Why UK brands should have enjoyed a cheeky flirtation with the Winter Olympics
 
Viral review: Cadbury cracks the celebrity ad with its James Corden lip-sync spot
Viral review: Cadbury cracks the celebrity ad with its James Corden lip-sync spot
 
Toshiba dials up astronomy theme with sponsorship of C4's 'Live from Space' shows
Toshiba dials up astronomy theme with sponsorship of C4's 'Live from Space' shows
 
Google launches Project Tango to build 3D capable smartphone
Google launches Project Tango to build 3D capable smartphone
 
easyJet, Ryanair and BA: stay bold and edgy in the muddy waters of airline identities
easyJet, Ryanair and BA: stay bold and edgy in the muddy waters of airline identities
 
Marketers and agencies need true partnership not timesheet tyranny
Marketers and agencies need true partnership not timesheet tyranny
 
'It's an extremely simple tool, and also extremely pointy'
'It's an extremely simple tool, and also extremely pointy'
 
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Senior Category Manager , Ball & Hoolahan£60,000 + Car/Car Allowance , South East
 
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