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Friday, 21 February 2014
Marketing Daily - Top 12 brand superfans from Google, Starbucks to Barbie. Plus Three, Amazon and Toshiba
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Marketing Daily Bulletin , 21st February 2014
Top 12 superfans from Google, Starbucks to Barbie: brand advocate or embarrassment?
Five year-old girl and her cat rock out to 'We Built This City' for Three ad
Top 10 ads of the week: Amazon's Kindle TV ad fires it to the top spot
The Forgetful Age - are mobiles replacing our memories?
Enter the DRAGONs: how the Baby Boomer generation is changing the nature of ageing
Why UK brands should have enjoyed a cheeky flirtation with the Winter Olympics
Viral review: Cadbury cracks the celebrity ad with its James Corden lip-sync spot
Toshiba dials up astronomy theme with sponsorship of C4's 'Live from Space' shows
Google launches Project Tango to build 3D capable smartphone
easyJet, Ryanair and BA: stay bold and edgy in the muddy waters of airline identities
Marketers and agencies need true partnership not timesheet tyranny
'It's an extremely simple tool, and also extremely pointy'
JOBS BOARD
Senior Category Manager , Ball & Hoolahan£60,000 + Car/Car Allowance , South East
Senior Brand Manager , FMCG Connectto c. £53,000 plus car, bonus, benefits , Yorkshire
Digital Commercial Executive , Telegraph Media GroupCompetitive + excellent benefits , London
Marketing Executive , Haymarket Media GroupCirca £20k , Teddington, Middlesex
Brand & Design Manager , The Guinness Partnership£39,116 + £4,000 Local Job Supplement , London, NW1 2FD
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