Thursday 20 February 2014

Campaign Daily Fix - Labour extends olive branch, McCain seeks digital shop, DFS launches pitch, A&E/DDB, Govt, Unilever, Eurotunnel, L'Oreal

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Latest news
Labour extends olive branch to ad industry
by Kate Magee,
20 February 2014, 07:00AM
Labour extends olive branch to ad industry
The Labour Party has moved to reassure the advertising community that it is open to consultation with the industry, following provocative comments from the Shadow Culture Minister Helen Goodman last month.
McCain seeks shop to handle digital account
by James Swift,
20 February 2014, 07:00AM
McCain seeks shop to handle digital account
McCain, the frozen-food company, is looking for a digital shop.
DFS launches pitch for communications brief
by James Swift,
20 February 2014, 07:00AM
DFS launches pitch for communications brief
DFS has kicked off a search for an agency to handle a brand strategy brief.
A&E/DDB unveils new senior team
by Jeremy Lee,
20 February 2014, 07:00AM
A&E/DDB unveils new senior team
Adam & Eve/DDB has installed a new management team as the founders step back from the day-to-day running of the agency.
Govt seeks agency to handle comms for Great campaign
by Louise Ridley,
20 February 2014, 06:30AM
Govt seeks agency to handle comms for Great campaign
The Prime Minister's Office is holding a pitch for an ad agency to work on the Government's Great initiative.
Unilever hands Bertolli global ad brief to Mother
by James Swift,
20 February 2014, 06:30AM
Unilever hands Bertolli global ad brief to Mother
Mother has won the global creative account for Unilever's Bertolli after a pitch.
Eurotunnel launches pan-Euro media pitch
by Louise Ridley,
20 February 2014, 06:30AM
Eurotunnel launches pan-Euro media pitch
Eurotunnel, the owner of the Channel Tunnel and the accompanying rail service, has called a pan-European media review covering the UK, France, the Netherlands, Belgium and Germany.
L'Oréal Studio Line in ESI Media tie-up
by Louise Ridley,
20 February 2014, 06:30AM
L'Oréal Studio Line in ESI Media tie-up
L'Oréal Studio Line has signed a deal with ESI Media, the commercial arm of the London Evening Standard and The Independent, to become the sole launch partner for the media owner's new TV station, London Live.
Pick of the week
Volkswagen Golf, Adam & Eve/DDB
20 February 2014, 08:00AM
Volkswagen Golf, Adam & Eve/DDB
Jeremy Lee admires the new Volkswagen spot: "This campaign continues to subtly and quietly evolve while maintaining the high standards that made it such an exemplary piece of advertising in the first place." It was created by Rob Messeter and Mike Cr...
Turkey of the week
Richmond, Saatchi & Saatchi
20 February 2014, 08:00AM
Richmond, Saatchi & Saatchi
Ben Hall doesn t find the Richmond sausages spot a sizzler: "If only bringing peace to a family meal was as easy as whacking a briefcase full of sausages on to the table and releasing a dove into the kitchen. The ad aims for quirkiness but falls shor...

Also in the news

Pitch update: Latest on Finish, Air Wick and Clearasil creative pitches
20 February 2014, 08:00AM
Engine agencies beat two for British Army advertising brief
by Kate Magee, 20 February 2014, 06:30AM
Beardsell to oversee ZenithOptimedia unit
by Louise Ridley, 20 February 2014, 06:30AM
Odeon kicks off pitch for direct business
by James Swift, 20 February 2014, 06:30AM
Cancer Research calls pitch for direct and legacy activity
by Kate Magee, 20 February 2014, 06:30AM
The Gate London captures Honey Monster brief
by Louise Ridley, 20 February 2014, 06:30AM

20 February's iPad edition

  • Social media comes to Cannes, opening an untapped Gold mine
  • Guardian Labs looks to long-term partnerships
  • Mobile World Congress and what it means for adland
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